We detected 219 customers using Leadpipe, 55 companies that churned or ended their trial, and 45 customers with estimated renewals in the next 3 months. The most common industry is Software Development (35%) and the most common company size is 11-50 employees (45%). Our methodology involves detecting JavaScript snippets or configurations on customer websites.
👥 What types of companies is most likely to use Leadpipe?
Source: Analysis of Linkedin bios of 219 companies that use Leadpipe
Company Characteristics
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Shows how much more likely Leadpipe customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Funding Stage: Seed
37.4x
Industry: Software Development
15.7x
Country: US
3.5x
Company Size: 51-200
2.8x
Company Size: 11-50
2.3x
I noticed that Leadpipe's customers are predominantly B2B software and technology companies, but not the consumer-facing kind. These are businesses selling to other businesses: SaaS platforms for compliance management, AI-powered workflow automation tools, data analytics solutions, and specialized software for industries like healthcare, finance, and legal services. Many are building enterprise tools that help their customers manage complex operational challenges. I also saw several consulting firms, agencies, and service providers who need to generate leads for professional services rather than products.
The funding and size signals suggest these are early to mid-stage growth companies. Most have 11-200 employees, with seed to Series B funding typical among those who disclosed it. I saw funding rounds ranging from $1.3M to $43M, with many in the $5-15M range. These aren't scrappy pre-revenue startups, but they're not Fortune 500 enterprises either. They're at that critical inflection point where they have product-market fit and now need to scale their sales pipeline aggressively.
A salesperson should understand that Leadpipe customers are dealing with the classic B2B challenge: their website gets traffic, but visitors remain anonymous. These companies have complex, considered sales cycles where knowing who's visiting matters enormously. They're already investing in growth, they understand the value of data and automation, and they're comfortable adopting new tools that promise measurable impact. They speak the language of conversion rates, pipeline velocity, and revenue attribution.
🔧 What other technologies do Leadpipe customers also use?
Source: Analysis of tech stacks from 219 companies that use Leadpipe
Commonly Paired Technologies
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Shows how much more likely Leadpipe customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Leadpipe users are running aggressive outbound sales operations focused on identifying and converting anonymous website visitors into sales opportunities. The stack screams high-velocity B2B sales teams that want to capture buying intent the moment someone lands on their site, then immediately route them into automated outreach sequences.
The pairing of RB2B and Apollo.io Website Visitor Tracker together is particularly telling. These companies aren't just tracking visits, they're trying to deanonymize every single person who shows interest. They want names, companies, and contact details so they can strike while the iron is hot. AISDR appearing so frequently makes perfect sense in this context because once you identify a visitor, you need automated AI-powered outreach to actually engage them at scale. Warmly fits into this same workflow, acting as another layer to catch and qualify visitors in real-time before they bounce.
The full stack reveals sales-led organizations that are likely in growth stage, probably Series A to Series B companies. They're spending real money on multiple overlapping tools for visitor identification and outbound automation, which suggests they have budget but are still scrappy enough to experiment with newer platforms. These aren't product-led companies waiting for users to self-serve. They're hunting for signals of intent and pouncing immediately with a combination of human and AI-powered outreach.
A salesperson approaching Leadpipe customers should understand they're talking to teams obsessed with pipeline generation and speed to lead. These buyers value tools that integrate into their existing identification and outreach stack. They care about conversion rates, response times, and anything that helps them move faster than competitors. They're likely measuring success in meetings booked per week, not long-term brand metrics.
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