Companies that use Sprout Social

Source: Analysis of Linkedin bios of 27,761 companies that use Sprout Social

I noticed that Sprout Social's customers span an incredibly wide range of sectors, but they share a common thread: they all need to communicate directly with public audiences. These aren't backend software companies or manufacturers of industrial components. They're organizations with visible brands that people interact with regularly. I see non-profits like Mass Audubon and Alex's Lemonade Stand Foundation, travel and tourism organizations like Visit Charlotte and Haven, consumer-facing retailers from FCP Euro to Salvos Stores, hospitality venues, educational institutions, and media companies. What unites them is that they all have stories to tell and communities to engage.

These are predominantly established, mature organizations rather than early-stage startups. The employee counts tell the story: most range from 50 to 500+ employees, with many showing decades of operating history. Mass Audubon was founded in 1896, Mariner Finance has been around since 2002, and many others reference 20, 30, or 40+ years in business. While a few show funding rounds, most appear to be self-sustaining operations with stable revenue models.