Companies that use Pertento

Source: Analysis of tech stacks from 36 companies that use Pertento

I noticed that Pertento users are predominantly e-commerce companies with sophisticated digital marketing operations. The overwhelming presence of tools like Nosto, Yotpo, and Klaviyo tells me these are online retailers investing heavily in personalization, customer retention, and conversion optimization. They're not just selling products online, they're building comprehensive customer experience engines.

The pairing of Nosto and Klaviyo is particularly revealing. Nosto provides on-site personalization and product recommendations, while Klaviyo handles email and SMS marketing automation. Together, they create a closed loop where on-site behavior informs personalized messaging that brings customers back. When I see Yotpo in the mix, it adds another dimension: these companies are leveraging user-generated content and reviews to build social proof. Snap Ads appearing 289 times more frequently suggests they're also testing performance marketing channels beyond the usual Facebook and Google duopoly, likely targeting younger demographics.

The presence of CookieBot and OneTrust reveals something crucial about these companies' maturity. They're privacy-conscious organizations operating in multiple markets, probably dealing with GDPR, CCPA, and other regulations. This isn't beginner-level e-commerce. These are established businesses with international reach or serious growth ambitions. My analysis shows they're clearly marketing-led organizations, investing in the infrastructure to acquire customers efficiently and maximize lifetime value through sophisticated retention tactics.

Source: Analysis of Linkedin bios of 36 companies that use Pertento

I noticed these companies are predominantly consumer-facing brands selling physical products directly to customers. The list is heavy on fashion and apparel (aim'n, ADOORE, Care of Carl, Weard), sporting goods (Galvin Green, Casall, GOATLANE, Marsblade), and retail operations spanning jewelry, watches, medical equipment, and home goods. Many operate both physical stores and e-commerce sites, with several explicitly mentioning their webshops or online presence.

These are established, revenue-generating businesses rather than early-stage startups. Most list 11-200 employees, suggesting they are past the initial launch phase and operating at scale. The few with disclosed funding are typically seed or Series A, but many show no funding data at all, indicating they are likely profitable, bootstrapped operations. Long operational histories are common: Galvin Green since 1990, Casall since 1984, Samtrygg since 2013.