We detected 113 companies using Groundcover and 5 customers with upcoming renewal in the next 3 months. The most common industry is Software Development (37%) and the most common company size is 2-10 employees (31%). We find new customers by discovering URLs with known URL patterns through web crawling or modifications to subprocessor lists.
Note: Our data specifically only tracks Groundcover Enterprise users.
📊 Who usually uses Groundcover and for what use cases?
Source: Analysis of job postings that mention Groundcover (using the Bloomberry Jobs API)
Job titles that mention Groundcover
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Based on an analysis of job titles from postings that mention Groundcover.
Job Title
Share
Gardener/Landscaper
40%
DevOps Engineer
11%
Environmental Technician
8%
Backend Engineer
6%
I found an interesting naming collision in my analysis. The vast majority (40%) of job postings mentioning Groundcover are for literal groundskeepers, gardeners, and landscapers who maintain physical grounds, plant materials, and irrigation systems. These positions have nothing to do with the observability platform. Only 11% are DevOps engineers and 6% are backend engineers who would actually use Groundcover's cloud-native monitoring solution. This suggests the observability platform shares its name with a common term in landscape maintenance, creating significant noise in job posting data.
For the actual Groundcover observability platform users, I noticed DevOps engineers and Site Reliability Engineers are the primary hands-on practitioners. These roles focus on maintaining cloud infrastructure, implementing CI/CD pipelines, managing Kubernetes environments, and ensuring system reliability. One posting specifically mentioned Groundcover alongside Datadog and other monitoring tools, indicating it's used for production monitoring and incident management in cloud-native environments.
The technical roles reveal key pain points around observability complexity and cost. Companies are seeking solutions that provide visibility across distributed systems while being lightweight and instantly deployable. One posting described the need for tools that are not brittle, costly, and complex, highlighting the frustration with traditional observability platforms. Another emphasized the importance of monitoring, alerting standards, and incident response, showing that engineering teams need comprehensive yet efficient ways to maintain system reliability at scale.
👥 What types of companies use Groundcover?
Source: Analysis of Linkedin bios of 113 companies that use Groundcover
Company Characteristics
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Shows how much more likely Groundcover customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Funding Stage: Series C
451.1x
Industry: Software Development
18.5x
Company Size: 501-1,000
12.5x
Company Size: 201-500
6.2x
Industry: IT Services and IT Consulting
6.2x
Company Size: 51-200
5.4x
I noticed that Groundcover's customers are predominantly companies building complex software products that need to run reliably at scale. These aren't simple SaaS tools. They're fintech platforms processing millions of transactions (CAIS, Sunbit, justt), developer infrastructure companies (RevenueCat, FusionAuth), cybersecurity solutions handling sensitive data (Cyberhaven, Salt Security, Checkmarx), and AI-powered products (Tennr, Flip, Defined.ai). Many operate in regulated industries where downtime is expensive and observability is critical.
Most are in the growth to scale-up phase. I see a concentration of Series B and Series C companies (Cyberhaven, Riskified, Learneo, EX.CO), typically with 50 to 500 employees. Some are post-IPO or backed by private equity (Workday, Riskified, Perion), indicating they've reached significant scale. Even the smaller companies often mention serving thousands of customers or processing massive volumes. These aren't early experiments. They're established products facing the operational challenges that come with real traction.
🔧 What other technologies do Groundcover customers also use?
Source: Analysis of tech stacks from 113 companies that use Groundcover
Commonly Paired Technologies
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Shows how much more likely Groundcover customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Groundcover users are B2B SaaS companies with sophisticated technical operations and a strong emphasis on both product analytics and security compliance. The presence of Mixpanel Enterprise alongside tools like SafeBase and Incident.io tells me these are growth-stage companies serving enterprise customers who need to demonstrate security posture while maintaining deep product insights.
The pairing of Incident.io with Groundcover makes perfect sense. These companies are running production systems where observability and incident response go hand in hand. When something goes wrong, they need both the monitoring data from Groundcover and the coordination layer from Incident.io to respond effectively. Similarly, Kandji appearing frequently suggests these companies manage significant engineering teams with Apple devices, which tracks with fast-growing tech companies. SafeBase shows up because these companies are selling to enterprises who demand security questionnaires and compliance documentation, so they need tools that make vendor security reviews smooth.
My analysis shows these are product-led growth companies transitioning to enterprise sales. The combination of deep product analytics through Mixpanel Enterprise with compliance enablement through SafeBase reveals a specific playbook: use product data to drive initial adoption, then build enterprise sales capabilities as they move upmarket. The incident management and observability stack tells me they're at a stage where reliability directly impacts revenue, likely Series B or C companies with meaningful ARR who can't afford downtime.
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