Companies that use Dynatrace (APM + RUM users)

The Walt Disney Company Nike Coupang Vertafore Wolters Kluwer Agilysys SAP Equifax Chewy Honeywell

We dug into our own data to find which companies are using Dynatrace in production. We also asked a few engineers from these companies to share us any use cases they use Dynatrace for.

The Walt Disney Company

Entertainment & Media · Burbank, CA · Dynatrace

Disney is one of the world's largest entertainment companies, running theme parks and resorts, ESPN, the Disney+ streaming service, and movie studios like Marvel, Pixar, and Lucasfilm. They have around 190,000 employees worldwide.

Disney uses Dynatrace as one of the main tools their Walt Disney World technology team uses to watch the apps and systems that run the parks. When a guest opens the My Disney Experience app to book a Lightning Lane, scan into a ride with their MagicBand, or order food at a restaurant from their phone, Dynatrace helps the engineers see how those systems are performing in real time. If something is loading too slowly or starting to fail, the team can dig into the Dynatrace data to figure out which database, service, or server is causing the problem before it ruins guests' day.

The other place Dynatrace shows up is in load testing before new features ship. Disney's performance engineers use Dynatrace alongside testing tools like JMeter to simulate what happens when thousands of guests hit the app at once, like during the morning rush when ride reservations open up. They use Dynatrace to find the slow spots in their code and fix them before the feature actually goes live in the parks, since downtime during peak hours means real frustration for families who paid a lot of money to be there.

Nike

Athletic Apparel & Footwear · Beaverton, OR · Dynatrace

Nike is the world's largest athletic footwear and apparel company, with around 100,000 employees globally. They sell shoes, clothing, and equipment under the Nike, Jordan, and Converse brands through Nike.com, the Nike app, retail stores, and partners like Foot Locker.

Nike uses Dynatrace as one of the main tools watching Nike.com and the Nike app while customers are using them. The release engineering team uses Dynatrace alongside Splunk and New Relic during deployments. When a release goes out and something starts misbehaving, like checkout failing during a sneaker drop or product pages loading slowly, they pull up Dynatrace to figure out which service or server is causing the problem and roll back or patch it before too many customers are affected.

Dynatrace also shows up in a less obvious place inside Nike. They have a set of internal applications called Product Creation that designers, materials engineers, and developers use to specify exactly what each new shoe should look like, what fabrics to use, what colors to apply, then send all that data to factory partners around the world to actually manufacture the products. The team that maintains those systems uses Dynatrace to monitor them in production, since if those tools go down, designers can't get their work to factories on time and that delays shoes from making it to stores.

Coupang

E-commerce · Seoul, South Korea · Dynatrace

Coupang is the largest e-commerce company in South Korea, known for delivering millions of items, including fresh groceries, within hours to customers' doors. They also run Coupang Eats food delivery and Coupang Play video streaming, and they own Farfetch, the luxury fashion site.

Coupang uses Dynatrace as one of the main tools their Site Reliability team uses to watch the Coupang shopping app, website, and the systems behind them. When customers can't add items to their cart, when a product page loads slowly, or when a delivery slot won't load, the team uses Dynatrace alongside other tools like Datadog and Splunk to figure out what's broken and fix it before more customers run into the same problem.

The other place Dynatrace shows up is in their work to catch problems before customers notice. Coupang's Observability Engineering team handles billions of measurements and huge amounts of logs every day from across all of Coupang's services. They look for patterns in the Dynatrace data to spot warning signs of trouble brewing, like a database query that's slowly getting slower week over week, so they can fix it before it actually breaks the checkout flow during a busy shopping window.

Vertafore

Insurance Software · Denver, CO · Dynatrace

Vertafore makes the software that US insurance agencies and brokers use every day to run their business, including quoting policies, managing client information, processing renewals, and tracking commissions. Hundreds of thousands of insurance professionals log into Vertafore products to do their jobs, so when the software is slow or down, agencies can't write new business or service their existing customers.

Vertafore uses Dynatrace as the main tool for watching all of this software while it's running. Their applications run on a mix of Oracle and PostgreSQL databases, AWS cloud servers, and some on-premise data centers. Dynatrace sits across that whole environment and tracks how fast pages load, how quickly database queries return, and whether any servers are running hot or close to running out of memory.

When something starts going wrong, Dynatrace alerts Vertafore's site reliability and L3 support teams in Hyderabad, Denver, and East Lansing before most customers notice. The team uses it to find the actual bottleneck, whether that's a slow database query, a memory leak, or a network issue. Vertafore also runs performance tests against their software with Dynatrace watching to make sure new releases don't slow things down for the agencies that depend on them.

Wolters Kluwer

Professional Software & Information · Alphen aan den Rijn, Netherlands · Dynatrace

Wolters Kluwer is a global software and information company headquartered in the Netherlands with about 22,000 employees worldwide. Their products are used every day by lawyers, doctors, accountants, tax professionals, and compliance officers in over 180 countries to look up regulations, file tax returns, document medical decisions, run audits, and sign contracts.

Wolters Kluwer uses Dynatrace as one of the main tools watching their software while it's running in production. They run a 24/7 support operation with rotating shifts across teams in Pune, Chennai, and Bitritto, Italy. When customers report a problem or when Dynatrace flags something looking off in the system, like a server running slow or a database query timing out, the support engineers use it to figure out what's actually breaking.

The other place Dynatrace shows up is in performance testing before new releases ship. Wolters Kluwer's performance engineering teams in India and the US use Dynatrace alongside load testing tools like JMeter to simulate thousands of users hitting the software at once. The goal is to catch bottlenecks like slow database queries or memory leaks before customers ever see them, since their products handle critical work like signing legal contracts and processing tax filings where downtime is expensive.

Agilysys

Hospitality Software · Alpharetta, GA · Dynatrace

Agilysys makes the software that hotels, casinos, cruise ships, resorts, and theme parks use to run their day-to-day operations, including front-desk check-in, point-of-sale at restaurants and gift shops, and back-of-house inventory. When their software is down, hotel staff can't check guests into rooms or run a credit card at the restaurant.

Agilysys uses Dynatrace as one of the main tools watching their software in production. They run a 24/7 network operations center in Chennai with rotating shifts, watching dashboards that show how every part of the platform is performing. When Dynatrace flags a problem, like a slow database query or an application server running out of memory, the team works with the relevant engineers to fix it before hotel guests notice anything wrong.

The other place Dynatrace shows up is in load testing before new releases ship. Agilysys runs their software on Microsoft Azure cloud servers, and the performance team uses Dynatrace to simulate what happens when traffic on a customer's property suddenly spikes, like during a busy weekend at a casino or a peak check-in window at a resort. They use Dynatrace to find slowdowns and bottlenecks in their code so the software handles real-world load when it gets to customers.

SAP

Enterprise Software · Walldorf, Germany · Dynatrace

SAP makes the software that large companies around the world use to run their core business operations, things like tracking finances, managing supply chains, paying employees, and processing orders. Their flagship product, SAP S/4HANA Cloud, is used by huge enterprises like Coca-Cola, BMW, and Lufthansa to run their day-to-day operations.

SAP uses Dynatrace as one of the main tools watching their cloud products while customers are using them. A dedicated Cloud Operations Tools team owns the Dynatrace setup across SAP's products, things like SAP Ariba (procurement software), SAP Fieldglass (contractor management), SAP Signavio (process management), SAP Commerce Cloud (e-commerce), and SAP Business Technology Platform (the foundation a lot of SAP's cloud products run on). They build dashboards that show how each product is performing and set up alerts that wake people up when something breaks.

A more unusual use shows up in their security work. SAP pairs Dynatrace with Splunk, a security tool that collects logs from across their systems looking for signs of attack or unauthorized access. When the security team gets an alert from Splunk, they cross-reference it with Dynatrace data to figure out if the unusual activity matches up with a real performance problem in the same system. A weird spike in database queries showing up in Dynatrace at the same time Splunk flags a suspicious login often points to the same incident, and looking at both together helps the team figure out what actually happened faster.

Equifax

Credit Reporting & Financial Services · Atlanta, GA · Dynatrace

Equifax is one of the three major credit bureaus in the US, alongside Experian and TransUnion. They collect credit history on hundreds of millions of people and businesses, then sell that data to banks, lenders, employers, and landlords who use it to decide who to give loans, jobs, or apartments to.

Equifax uses Dynatrace as one of the main tools their Site Reliability team uses to watch the systems that pull credit reports and run fraud checks. When a bank asks Equifax for someone's credit report during a mortgage application, that request has to come back in seconds. The SRE team uses Dynatrace alongside other tools like Splunk to track how long these requests are taking, whether any are failing, and where to look when something starts going wrong.

The other place Dynatrace shows up at Equifax is in their performance testing work. Their performance engineers use Dynatrace alongside testing tools like JMeter to load-test new features before they go live, simulating thousands of banks pulling credit reports at the same time. They watch the Dynatrace data during these tests to find slow spots that need fixing, since real production traffic hits Equifax 24/7 and they can't afford to discover a performance problem only after a bank rolls out a new lending product to its customers.

Chewy

Pet Retail & E-commerce · Plantation, FL · Dynatrace

Chewy is the largest online pet retailer in the US, selling pet food, toys, supplies, and prescription medications direct to pet owners. They started as a Petco/Petsmart competitor focused on home delivery, and have since expanded into pet pharmacy, pet insurance, and even telehealth visits with vets.

Chewy uses Dynatrace as one of the main tools their dedicated Observability team uses to watch Chewy.com and the Chewy app. They have a real team of engineers whose entire job is running the observability platform, integrating Dynatrace alongside Datadog, OpenTelemetry, and Splunk to collect metrics, logs, and traces from every service. When something breaks during a flash sale or a Black Friday rush, the team can pull up Dynatrace to see exactly which service is misbehaving and which downstream systems it's affecting.

A specific place Dynatrace gets heavy use at Chewy is the checkout flow. Their Cart & Checkout team uses it to watch the path from when a customer adds something to their cart through payment, fraud checks, tax calculation, and order confirmation. Dropped checkouts cost real money, so the team uses Dynatrace data to find slow spots in the flow and figure out which integration is causing trouble when something starts failing.

Dynatrace also shows up on the pet pharmacy side. Chewy has built out a Pet Health business that sells prescription medications, vet diets, and veterinary services. The engineers maintaining those systems use Dynatrace to make sure the prescription ordering flow is working, since when a pet parent is trying to reorder their dog's heart medication or specialty vet diet, they can't afford for the system to fail.

Honeywell

Industrial Technology · Charlotte, NC · Dynatrace

Honeywell is a Fortune 100 industrial technology company with around 124,000 employees worldwide. They make aircraft engines, cockpit electronics, building automation systems (thermostats, fire alarms, security cameras), refinery control systems, warehouse automation equipment, and a lot of the industrial sensors and controls that keep factories and buildings running.

Honeywell uses Dynatrace as one of the main tools their Aerospace Technologies SRE team uses to keep their cloud-based systems running 24/7. Honeywell Aerospace builds the engines, avionics, and connectivity systems that go on virtually every commercial aircraft, and they also sell software services to airlines for things like flight planning, fuel optimization, and predictive maintenance. The SRE team uses Dynatrace alongside OpenTelemetry, Prometheus, and Azure Monitor to watch the cloud services behind those products. When something starts misbehaving, they use the Dynatrace data to trace exactly which service or database is causing the problem and fix it before customers notice.

The other place Dynatrace shows up is in Honeywell Connected Enterprise, which is their industrial IoT software arm that builds cloud software connecting customers' buildings, factories, refineries, and warehouses. The Cloud Observability team there uses Dynatrace specifically to monitor the IoT cloud products running on Azure. They also gather Synthetic Monitoring data, which means they run automated test transactions against the products around the clock to catch problems before real customers run into them.