We detected 2,292 customers using Elementor, 308 companies that churned or ended their trial, and 295 customers with estimated renewals in the next 3 months. The most common industry is Non-profit Organizations (8%) and the most common company size is 51-200 employees (33%). Our methodology involves detecting JavaScript snippets or configurations on customer websites.
About Elementor
Elementor provides a drag-and-drop website builder for WordPress that enables users to design professional websites visually without coding. The platform offers over 100 widgets, templates, theme customization, WooCommerce integration, and AI-powered design tools for creating custom sites.
๐ Who in an organization decides to buy or use Elementor?
Source: Analysis of 100 job postings that mention Elementor
Job titles that mention Elementor
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Based on an analysis of job titles from postings that mention Elementor.
Job Title
Share
Frontend Engineer/Web Developer
24%
Director of Marketing
19%
Graphic Designer
10%
SEO Specialist
9%
I noticed that Elementor buyers span two distinct groups: marketing leadership (Directors and Heads of Marketing at 19%) making purchasing decisions, and technical implementers (Frontend Engineers and Web Developers at 24%) who evaluate and integrate the tool. The graphic designers (10%) and SEO specialists (9%) represent the hands-on users who need accessible website building without heavy coding. These leaders are hiring for teams that can deliver quickly across multiple markets, with emphasis on conversion optimization and brand consistency.
The day-to-day practitioners use Elementor primarily for rapid deployment of landing pages, marketing campaigns, and website updates without waiting for developer resources. I found repeated mentions of responsibilities like "design and edit web pages using Elementor," "build and monitor landing pages with drag and drop page builders," and "customize WordPress websites using Elementor." These users need to move fast, testing campaigns and updating content while maintaining professional design standards across multiple brand properties.
The core pain point is speed versus quality. Companies want "high-performing, user-centered websites" that are also "easy to build" and "scalable." One posting emphasized needing "pixel-perfect, responsive" designs while another sought someone who could "take ownership of projects from concept to launch." A third mentioned the need for "consistent visual identity across all customer-facing content." These organizations need professional results without the bottleneck of custom development for every page change.
๐ง What other technologies do Elementor customers also use?
Source: Analysis of tech stacks from 2,292 companies that use Elementor
Commonly Paired Technologies
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Shows how much more likely Elementor customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Elementor users are heavily focused on organic digital marketing and WordPress-based web presence. The overwhelming signal here is that these companies prioritize search visibility and content marketing over paid acquisition. The strong correlation with Yoast and Google Search Console tells me these are businesses betting on SEO as their primary growth channel, while tools like Cookieyes suggest they're navigating GDPR and privacy compliance, likely because they operate internationally or serve European markets.
The pairing of Elementor with Yoast makes perfect sense. Companies using a drag-and-drop WordPress page builder are clearly managing their own web presence in-house rather than hiring agencies, and they need SEO plugins to optimize that content. The fact that HubSpot Marketing Hub appears 9.3 times more often suggests these companies are moving beyond basic websites into full marketing automation, capturing leads through content and nurturing them through email sequences. The inclusion of Intune is interesting because it indicates these aren't solo entrepreneurs but actual companies with IT infrastructure needs and employee device management.
My analysis shows these are marketing-led organizations in growth stage, probably between 20 and 200 employees. They're not enterprise (which would use custom development instead of page builders) and they're not pure startups (which typically launch on Webflow or simple templates). They're investing in content creation, managing their own digital properties, and building sophisticated lead generation systems. The tech stack screams "we grow through inbound marketing" rather than outbound sales or product-led growth.
๐ฅ What types of companies is most likely to use Elementor?
Source: Analysis of Linkedin bios of 2,292 companies that use Elementor
Company Characteristics
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Shows how much more likely Elementor customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Country: IL
19.9x
Funding Stage: Grant
11.5x
Industry: Individual and Family Services
9.6x
Country: IE
8.0x
Industry: Government Administration
8.0x
Industry: Medical Equipment Manufacturing
8.0x
I noticed that Elementor users span an incredibly diverse range of industries, but they share a common thread: these are service-oriented organizations that need to communicate complex offerings to the public. I'm seeing healthcare providers like diagnostic labs and hospices, social service organizations supporting people with disabilities, educational institutions, professional service firms like accounting and law practices, and local government agencies. What ties them together is that they're not selling simple products online. They're explaining multifaceted services, building trust, and often serving vulnerable populations who need clear, accessible information.
These are predominantly established, mature organizations. The employee counts cluster heavily in the 11-200 range, with many noting decades of operation. Very few show venture funding, and those that do are exceptions. I'm seeing phrases like "since 1974," "founded in 1943," and "serving for over 50 years." These aren't startups chasing growth metrics. They're stable institutions with legacy operations that likely needed to modernize their web presence without massive IT budgets.
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