We detected 10,437 customers using Smartsheet and 853 customers with estimated renewals in the next 3 months. The most common industry is Hospitals and Health Care (8%) and the most common company size is 51-200 employees (24%). Our methodology involves monitoring new entries and modifications to company DNS records.
Note: We are unable to detect churned customers for this vendor, only new customers
About Smartsheet
Smartsheet provides an AI-powered intelligent work management platform that unites people, data, and technology to automate workflows, manage projects, and execute complex work across portfolios and operations on a unified, secure system.
📊 Who in an organization decides to buy or use Smartsheet?
Source: Analysis of 100 job postings that mention Smartsheet
Job titles that mention Smartsheet
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Based on an analysis of job titles from postings that mention Smartsheet.
Job Title
Share
Program Director
14%
Director, Project Management
9%
Project Manager
9%
Director, Program Management
6%
My analysis shows that Smartsheet buyers are overwhelmingly program and project management leaders, with Program Directors (14%), Directors of Project Management (9%), and various PM-focused director roles making up the core purchasing audience. These roles span healthcare, pharmaceuticals, technology, manufacturing, and professional services sectors. Their strategic priorities center on transformation initiatives, portfolio oversight, and establishing scalable PMO practices. Interestingly, several postings emphasize building or maturing project management offices, suggesting buyers are investing in systematic approaches to manage complex, cross-functional work.
Day-to-day users include both the leadership roles who purchase and their teams of project managers, coordinators, program analysts, and business operations staff. They use Smartsheet for portfolio tracking, resource planning, milestone monitoring, stakeholder reporting, and managing dependencies across initiatives. Multiple postings reference using Smartsheet alongside other enterprise tools like Snowflake, Tableau, Wrike, and various CRM systems, indicating it serves as a coordination layer connecting strategic planning to execution.
The core pain points revolve around visibility, governance, and scaling execution. One posting seeks someone to own "program plans, timelines, milestones, and deliverables" while another emphasizes "dashboard and reporting" capabilities. A pharmaceutical role specifically mentions "responsibility for establishing program-related processes, systems, and templates to enable portfolio-level oversight." Companies want to move from ad hoc project tracking to structured, repeatable processes that provide leadership visibility and drive accountability across distributed teams.
🔧 What other technologies do Smartsheet customers also use?
Source: Analysis of tech stacks from 10,437 companies that use Smartsheet
Commonly Paired Technologies
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Shows how much more likely Smartsheet customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed something striking about Smartsheet customers: they're predominantly enterprise companies that prioritize compliance, governance, and cross-functional collaboration. The presence of tools like Navex One and Ethics Point, which manage compliance training and ethics reporting, tells me these are established organizations with formal risk management requirements. They're not startups moving fast and breaking things. They're mature companies that need to document processes, maintain audit trails, and coordinate work across multiple departments.
The pairing of Smartsheet with Docusign makes perfect sense for organizations managing complex approval workflows. These companies likely have multi-step processes that require documentation, sign-offs, and tracking at every stage. Adding Lucidchart to the mix suggests they're also mapping out these processes visually before building them in Smartsheet. I see a pattern of companies that think systematically about operations. The strong correlation with Proofpoint Email Security reinforces this: these are enterprises concerned about data protection and regulatory compliance, not companies using basic email tools.
The full tech stack reveals sales-led and partnerships-driven organizations. Zoom Business appearing 46 times more frequently indicates heavy reliance on video meetings with clients and partners. These companies likely have complex sales cycles requiring proposal management, contract negotiations tracked in Smartsheet, and final agreements executed through Docusign. They're probably in the growth to mature stage, large enough to need enterprise-grade security and compliance tools but still coordinating work through flexible platforms rather than rigid ERP systems.
👥 What types of companies is most likely to use Smartsheet?
Source: Analysis of Linkedin bios of 10,437 companies that use Smartsheet
Company Characteristics
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Shows how much more likely Smartsheet customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Funding Stage: Post IPO debt
22.0x
Funding Stage: Post IPO equity
19.2x
Funding Stage: Series C
18.6x
Company Size: 1,001-5,000
8.0x
Industry: Biotechnology
6.5x
Industry: Biotechnology Research
5.4x
I noticed that Smartsheet users span an impressive range of industries, but they share a common thread: they're building, making, or managing something complex in the physical world. These aren't purely digital companies. I see manufacturers like Plascore creating honeycomb core materials, construction firms like Harder Mechanical on multi-million dollar projects, healthcare providers managing patient care across facilities, and retailers like MYER operating dozens of physical locations. Even the tech companies here, like Jama Software, are supporting engineering organizations building tangible products like surgical robotics and aerospace systems.
Looking at company maturity, I see a clear pattern: these are established players, not startups. Most have been around for decades (Melaleuca since the 1980s, Corporate Sign Systems since 1959, NSF since 1944). They employ anywhere from 50 to thousands of people. Even the newer biotech companies have reached Series C funding or beyond. These are companies managing significant complexity at scale, whether that's 57 department stores, 4,000 retail locations, or billion-dollar construction projects.
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