We detected 3,284 customers using Salesloft, 394 companies that churned or ended their trial, and 99 customers with estimated renewals in the next 3 months. The most common industry is Software Development (37%) and the most common company size is 51-200 employees (39%). Our methodology involves detecting JavaScript snippets or configurations on customer websites.
👥 What types of companies is most likely to use Salesloft?
Source: Analysis of Linkedin bios of 3,284 companies that use Salesloft
Company Characteristics
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Shows how much more likely Salesloft customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Funding Stage: Series C
92.3x
Funding Stage: Series B
43.9x
Funding Stage: Series A
27.2x
Industry: Computer and Network Security
8.9x
Industry: Software Development
8.0x
Industry: Information Technology & Services
3.2x
I noticed that Salesloft users span a remarkably diverse range of B2B sectors, but they share a common thread: they're solving complex operational challenges through specialized services or technology. These aren't simple consumer product companies. Instead, I see companies providing infrastructure for financial services (DebtBook, IMTC, Qwist), healthcare operations (CPS, TimelyCare, Adjacent Health), supply chain and logistics solutions (Wiliot, Apache Logistics, Ditto), regulatory compliance software (FundApps, Scilife, KnowBe4), and professional services that require sustained client relationships (RSM, Cyclotron, PTS Advance).
These companies cluster heavily in the growth stage. I see numerous Series A through Series C companies (Peregrine at $190M Series C, Glooko at Series F with $100M), but also plenty of established players with 200 to 2,000+ employees like RSM, KnowBe4, and ISG. The employee counts tell the story: most fall between 50 and 500 people, that critical scaling phase where manual processes break and revenue operations become make-or-break.
A salesperson needs to understand that Salesloft customers are fighting above their weight class. They're typically mid-market companies selling into enterprise accounts or managing complex, high-touch sales cycles. Their deals require persistent relationship-building, multiple stakeholder engagement, and lengthy evaluation periods. They need Salesloft because their sales motion demands orchestration, not just activity tracking.
📊 Who in an organization decides to buy or use Salesloft?
Source: Analysis of 100 job postings that mention Salesloft
Job titles that mention Salesloft
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Based on an analysis of job titles from postings that mention Salesloft.
Job Title
Share
Director, Sales
23%
Business Development Representative
19%
Director, Revenue Operations
10%
Director, Business Development
7%
My analysis reveals that Salesloft buyers primarily sit in sales leadership and revenue operations roles. Directors of Sales (23%) and Revenue Operations leaders (10%) are making purchasing decisions, focused on building scalable pipeline generation engines and optimizing their GTM tech stacks. These leaders are hiring aggressively for BDRs (19%), showing their priority is top-of-funnel growth. I noticed Director-level Business Development and Sales Enablement roles (7% each) also appear frequently as buyers, responsible for implementing sales development strategies and training programs that leverage the platform.
The day-to-day users span two distinct groups. First, individual contributor BDRs and SDRs use Salesloft for outbound prospecting, lead qualification, and booking qualified meetings. They're executing email sequences, making calls, and managing outreach workflows. Second, sales operations and enablement managers use it to track performance metrics, build automated cadences, and ensure CRM data quality. Multiple postings mention using Salesloft alongside Salesforce, Gong, and ZoomInfo as part of an integrated tech stack.
The core pain point across these postings centers on pipeline predictability and sales team productivity. Companies want to "generate high-quality pipeline" and "drive sustained pipeline growth" through "scalable, repeatable" processes. One posting seeks to "implement AI-powered tools and automated prospecting playbooks" while another aims to "optimize the conversion of marketing-generated leads." These organizations are trying to transform from reactive, manual sales motions into data-driven revenue engines with consistent forecasting accuracy.
🔧 What other technologies do Salesloft customers also use?
Source: Analysis of tech stacks from 3,284 companies that use Salesloft
Commonly Paired Technologies
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Shows how much more likely Salesloft customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Salesloft users operate sophisticated, data-driven B2B sales organizations that rely heavily on outbound prospecting and account-based strategies. The combination of ZoomInfo, 6Sense, and Qualified tells me these companies are serious about identifying, targeting, and converting high-value accounts through coordinated sales and marketing efforts.
The pairing with ZoomInfo makes perfect sense since Salesloft needs fresh contact data to fuel its email sequences and cadences. These companies are building targeted prospect lists and immediately loading them into engagement workflows. The extremely high correlation with 6Sense is even more revealing. This suggests they're using intent data to identify accounts showing buying signals, then activating Salesloft sequences to reach decision-makers at exactly the right moment. Qualified's presence indicates they're also capturing inbound demand from their website, routing hot prospects directly to sales reps who then manage those conversations through Salesloft. Pardot's strong showing points to tight alignment between marketing and sales, where marketing nurtures leads until they're sales-ready.
The full stack reveals these are definitively sales-led organizations, likely in growth or scale-up stages where they've moved beyond founder-led sales into repeatable revenue engines. They're investing significantly in their go-to-market infrastructure, building what I'd call a "revenue tech stack" rather than just cobbling together point solutions. The presence of Zoom Business and StatusPage suggests they're also selling complex products that require demos and reliable service delivery.
A salesperson approaching Salesloft users should recognize they're dealing with revenue leaders who understand sales technology deeply and have budget allocated specifically for sales enablement tools. These buyers will ask detailed questions about integrations, workflow automation, and ROI metrics. They're not experimenting with their first sales tool. They're optimizing an already sophisticated process.