Companies that use Livestorm

Source: Analysis of job postings that mention Livestorm (using the Bloomberry Jobs API)

My analysis shows that Livestorm is primarily purchased by marketing leaders, with Event Marketing Managers (18%), Marketing Operations Managers (15%), and Field Marketing Managers (12%) making up the core buying audience. These professionals are focused on demand generation and pipeline acceleration, often reporting directly to VPs of Marketing or Growth. Their strategic priorities center on scalable event programs that drive qualified leads while maintaining brand consistency across virtual, hybrid, and in-person formats.

Day-to-day users span marketing coordinators, partnership managers, and customer success teams who leverage Livestorm for webinar execution, participant registration, promotional campaigns, and post-event analytics. I noticed roles explicitly managing webinar calendars, setting up landing pages and forms, coordinating speaker prep and dry runs, and tracking attendance metrics. The platform supports the full event lifecycle from registration page creation through live execution to follow-up nurture sequences.

The pain points reveal a need for efficiency and measurement in event marketing. Companies want to "drive pipeline growth in a data-driven and creative way" and "ensure every touchpoint drives brand visibility, demand, and customer loyalty." Multiple postings emphasize "generating qualified sales leads" and "measuring the success of events and marketing campaigns including the coordination of follow-up." The recurring theme is transforming events from nice-to-have brand activities into measurable revenue drivers, with tight integration between marketing automation platforms like HubSpot and Salesforce for seamless lead handoff to sales teams.

Source: Analysis of Linkedin bios of 1,638 companies that use Livestorm

I noticed Livestorm's customer base spans an incredibly wide range, from Fortune enterprises like Roche and Huawei to seed-stage startups like Beev and Welyb. What unites them is they're knowledge-intensive businesses that need to communicate complex information. Many are B2B software companies, financial services firms, professional services providers (accounting, legal, consulting), and technology platforms. They're in the business of expertise, whether that's Ingestro automating data imports, Pennylane building financial operating systems, or Amplemarket creating AI sales platforms.

The company sizes tell an interesting story. While there are massive enterprises (Duke Energy with 25,000 employees, Danfoss with 22,000), the sweet spot appears to be scaling companies in the 50-500 employee range. Many have recent funding rounds (Series A, Series B, seed stage) suggesting they're in rapid growth phases. Even the larger enterprises emphasize innovation and transformation, indicating they're not resting on legacy status. The mix includes both venture-backed startups racing to scale and established players modernizing their operations.

Source: Analysis of tech stacks from 1,638 companies that use Livestorm

I analyzed the tech stack data and found that Livestorm users are clearly fast-growing B2B SaaS companies with sophisticated sales and marketing operations. The presence of tools like Chili Piper, Amplitude, and Fellow App tells me these are companies focused on revenue efficiency and product-led growth, not just basic webinar hosting. They're using Livestorm as part of a complete digital sales and customer engagement engine.

The pairing of Livestorm with Chili Piper is particularly revealing. Chili Piper handles meeting scheduling and routing, which means these companies are running webinars that directly feed into their sales pipeline. They're treating webinars as a conversion channel, not just content marketing. Similarly, Amplitude appearing so frequently suggests these companies are deeply analytical about user behavior. They're measuring everything and optimizing their entire funnel. The high correlation with Fellow App, a meeting productivity tool, tells me these are collaborative organizations that run a lot of internal meetings and probably use Livestorm for customer-facing demos, training, and events.

Looking at the full picture, these are product-led companies with strong sales motions layered on top. They're likely Series A to Series C startups that have found product-market fit and are scaling efficiently. The Docker Hub correlation indicates technical sophistication, while OneLogin and GoLinks suggest they've reached a size where security and internal knowledge management matter. These aren't early-stage companies experimenting with tools. They're growth-stage organizations with repeatable processes.