Companies that use IT Glue

Source: Analysis of job postings that mention IT Glue (using the Bloomberry Jobs API)

I noticed that IT Glue purchasing decisions are overwhelmingly driven by managed service providers (MSPs) rather than traditional enterprise IT departments. The leadership roles hiring for IT Glue expertise include positions like Chief Operating Officer at MSPs, IT Directors, and Service Delivery Managers. These leaders are focused on standardizing multi-client operations, reducing reactive support, and building scalable service delivery models. Their strategic priorities center on documentation consistency, SLA compliance, and operational efficiency across diverse client environments.

Day-to-day users of IT Glue are primarily IT support specialists (33% of postings), system administrators (9%), and service desk technicians working in MSP environments. These practitioners use IT Glue to document client networks, maintain password vaults, track configurations, and create runbooks for recurring issues. The platform supports their workflow across ticketing systems like ConnectWise, remote monitoring tools, and client onboarding processes. Technicians reference IT Glue constantly during troubleshooting, ensuring consistency when multiple team members support the same client accounts.

The job postings reveal urgent needs around knowledge management and service consistency. Companies want to "maintain comprehensive notes" and "create and maintain documentation" while reducing dependence on individual tribal knowledge. One posting explicitly seeks someone to "develop documentation standards and guidelines" while another emphasizes "centralizing critical information about IT environments." The recurring theme is transforming chaotic, scattered documentation into organized, accessible systems that enable any technician to support any client effectively.

Source: Analysis of Linkedin bios of 1,567 companies that use IT Glue

I noticed IT Glue's customers span an incredibly diverse range of industries, but they share a common thread: they're operationally complex businesses that rely heavily on physical infrastructure, specialized equipment, or technical services. I'm seeing construction firms building pools and roads, manufacturers producing everything from foam components to wind towers, healthcare providers managing patient transport, telecommunications companies, waste management services, and IT consulting firms. These aren't software companies or digital-first businesses. They're organizations where things break, equipment needs maintenance, sites require coordination, and technical knowledge must be preserved and shared across teams.

These are established, mature companies. The employee counts cluster heavily in the 50-500 range, with many reporting 20, 30, or even 70+ years in business. Very few show venture funding, and when they do, it's often later-stage or debt financing. These aren't startups figuring out product-market fit. They're profitable operations managing complexity at scale with geographically distributed teams and operations.

Source: Analysis of tech stacks from 1,567 companies that use IT Glue

I noticed something striking about IT Glue users: they're almost exclusively managed service providers (MSPs) running client IT operations. The tech stack tells a clear story. Every single tool that appears frequently alongside IT Glue is purpose-built for MSPs who manage technology infrastructure for multiple clients simultaneously.

The pairing with ConnectWise Manage and Datto PSA makes perfect sense because these are professional services automation platforms that MSPs use to track billable hours, manage client tickets, and run their service delivery business. IT Glue serves as the documentation layer where these companies store passwords, network diagrams, and procedures for each client environment. Meanwhile, Auvik provides network monitoring across all those client networks, and the data flows naturally into IT Glue's documentation. Cisco Duo appearing so frequently suggests these MSPs take security seriously, likely because they're holding the keys to dozens or hundreds of client networks.

The full stack reveals companies operating a very specific business model: they're B2B service providers selling managed IT as a recurring revenue subscription. These aren't product-led companies at all. They're relationship-driven businesses where sales happens through direct outreach to small and mid-sized companies that can't afford full-time IT staff. Most are probably in the $2 million to $50 million revenue range, past startup phase but still scaling their client base. They need operational efficiency because their margins depend on serving many clients with lean technical teams.