We detected 7,872 customers using Auvik and 194 companies that churned or ended their trial. The most common industry is Hospitals and Health Care (7%) and the most common company size is 51-200 employees (41%). Our methodology involves discovering URLs with known URL patterns through web crawling, certificate transparency logs, or modifications to subprocessor lists.
Note: We are unable to detect churned customers for this vendor, only new customers
About Auvik
Auvik provides cloud-based network management software that automatically maps and monitors network infrastructure, enabling IT teams and managed service providers to detect issues faster, troubleshoot problems, and maintain control over evolving hybrid environments with simplified deployment and real-time visibility.
๐ Who in an organization decides to buy or use Auvik?
Source: Analysis of 100 job postings that mention Auvik
Job titles that mention Auvik
i
Based on an analysis of job titles from postings that mention Auvik.
Job Title
Share
Network Administrator
23%
Network Engineer
19%
IT Support Specialist
13%
Systems Engineer
6%
My analysis shows that Auvik purchasing decisions primarily come from IT leadership roles including IT Managers, Directors of IT, and Network Operations Managers who are building or scaling managed services practices. These leaders are hiring heavily for network administration and engineering talent, with network administrators comprising 23% of roles and network engineers 19%. Their strategic priorities center on proactive monitoring, automation, and delivering consistent service experiences across multiple client environments, particularly in MSP contexts.
Day-to-day users are hands-on technical practitioners who monitor network performance, troubleshoot connectivity issues, and maintain infrastructure across diverse environments. These network administrators and engineers use Auvik alongside tools like ConnectWise, SolarWinds, and various RMM platforms to configure devices, respond to alerts, maintain documentation including network diagrams, and provide escalation support. I noticed significant emphasis on supporting multi-site deployments, managing firewalls and switches from vendors like Cisco and Fortinet, and ensuring uptime for business-critical systems.
The pain points reveal companies seeking to move from reactive to proactive support models. Phrases like "proactively identify and resolve issues," "ensure optimal performance and uptime," and "monitor network performance and troubleshoot issues" appear repeatedly. Multiple postings emphasize the need to "provide timely resolution to minimize downtime" and "take proactive measures to prevent issues." Organizations want visibility into distributed networks, faster incident response, and the ability to scale their monitoring capabilities without proportionally increasing headcount, particularly as they grow their MSP client bases or support remote locations.
๐ง What other technologies do Auvik customers also use?
Source: Analysis of tech stacks from 7,872 companies that use Auvik
Commonly Paired Technologies
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Shows how much more likely Auvik customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Auvik users have a distinctly IT-focused, security-conscious profile. The overwhelming presence of Microsoft Defender for Business, Cisco Duo, and IT Glue tells me these are companies that take network management and cybersecurity seriously. This looks like the tech stack of managed service providers or companies with mature IT operations teams that need to monitor and document complex network infrastructures.
The pairing of Auvik with IT Glue is particularly revealing. IT Glue is documentation software specifically built for MSPs, and seeing it 163 times more likely alongside Auvik suggests these companies are managing networks for multiple clients or locations. They need both real-time network monitoring (Auvik) and detailed documentation (IT Glue) to deliver professional IT services. The Cisco Duo correlation reinforces this, as these organizations are clearly implementing enterprise-grade security controls. Webex appearing 33 times more often makes sense too since these companies likely support distributed teams and need reliable communication tools they can monitor and troubleshoot.
The full picture suggests these are B2B service companies, likely MSPs or enterprises with substantial IT departments. They're not flashy product-led startups. Instead, they're operations-focused businesses that win through service quality and reliability. The Azure DevOps presence indicates they have some development capability, but the overall stack screams "we manage infrastructure for others" rather than "we build software products." These companies are probably past early stage, with established client bases that demand robust security and uptime.
๐ฅ What types of companies is most likely to use Auvik?
Source: Analysis of Linkedin bios of 7,872 companies that use Auvik
Company Characteristics
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Shows how much more likely Auvik customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Funding Stage: Post IPO debt
24.3x
Funding Stage: Private equity
14.0x
Industry: Banking
11.6x
Funding Stage: Debt financing
11.5x
Industry: Religious Institutions
11.3x
Industry: Government Administration
7.8x
I noticed that Auvik's customers span an incredibly diverse range of industries, but they share a common thread: they're operational businesses with physical presence and real-world complexity. I'm seeing defense contractors, hospitals, banks, construction firms, transportation companies, schools, municipal governments, sports teams, hospitality venues, and specialty manufacturers. These aren't pure software companies. They build things, move things, serve people face-to-face, or manage critical infrastructure. A landscaping company with 200 acres of growing operations sits alongside a biomedical research institute and a crane rental business.
These are established, mature organizations. The employee counts cluster heavily in the -500 range, with many in the 200-300 sweet spot. Very few show venture funding, and when they do, it's typically private equity or later-stage capital. I'm seeing phrases like "family-owned," "privately held," and companies celebrating decades in business. These aren't startups experimenting with product-market fit. They're organizations with legacy systems, multiple locations, complex operations, and established processes that need to work reliably every single day.
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