We detected 3,396 customers using Akamai MPulse and 45 customers with estimated renewals in the next 3 months. The most common industry is Government Administration (15%) and the most common company size is 51-200 employees (21%). Our methodology involves detecting JavaScript snippets or configurations on customer websites.
Note: We are unable to detect churned customers for this vendor, only new customers
About Akamai MPulse
Akamai MPulse captures real-time performance data from actual website and application users through browser monitoring, then correlates this data with business metrics like conversions and revenue to identify performance bottlenecks and optimize digital experiences.
📊 Who in an organization decides to buy or use Akamai MPulse?
Source: Analysis of 100 job postings that mention Akamai MPulse
Job titles that mention Akamai MPulse
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Based on an analysis of job titles from postings that mention Akamai MPulse.
Job Title
Share
Technology Lead
19%
Senior Software Engineer
14%
Manager, Digital eCommerce Application Development/Support
10%
Vice President, Data & Technology
10%
My analysis shows that Akamai mPulse purchasing decisions come primarily from senior technology leadership in infrastructure, application development, and digital operations roles. Technology leads and engineering managers (19% and 10% respectively) alongside VPs of technology and data (10%) are driving adoption. These buyers are focused on digital transformation priorities, particularly around site performance optimization, security posture improvement, and scalable e-commerce infrastructure. They're hiring teams to support high-traffic consumer-facing applications and need visibility into real user experience.
The day-to-day users are performance analysts, site reliability engineers, and full-stack developers who monitor web application health and optimize user experience. I noticed practitioners using mPulse alongside other observability tools like AppDynamics, Splunk, and Dynatrace to track performance metrics, identify bottlenecks, and ensure availability of mission-critical e-commerce platforms. One posting specifically mentions analyzing data to provide early warnings when metrics deviate from expected bounds and making recommendations for performance improvements.
The core pain point these organizations face is maintaining optimal performance and availability for high-volume, revenue-generating websites. Companies describe needing to track site performance metrics across the globe, improve overall site conversion, and ensure system availability meets ongoing operational requirements. One retail company explicitly states their mission to improve site conversion and increase user engagement through performance optimization. Another emphasizes the need to distill analytics and performance data into actionable recommendations, showing that mPulse buyers want data-driven insights that directly impact business outcomes and customer experience.
🔧 What other technologies do Akamai MPulse customers also use?
Source: Analysis of tech stacks from 3,396 companies that use Akamai MPulse
Commonly Paired Technologies
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Shows how much more likely Akamai MPulse customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Akamai MPulse users are heavily concentrated in enterprise companies that take web performance and user experience extremely seriously. The strong correlation with Akamai's broader CDN platform tells me these are businesses where site speed directly impacts revenue. They're willing to invest in specialized performance monitoring because milliseconds of load time translate to real dollars.
The pairing with Adobe Dynamic Tag Manager and Adobe Target reveals a sophisticated digital optimization strategy. These companies aren't just measuring performance, they're actively running experiments and personalizing experiences at scale. The Adobe Target correlation is particularly striking at 605x more likely. This suggests companies running constant A/B tests who need to ensure their personalization efforts don't accidentally slow down the site. OneTrust's presence makes sense too, since privacy compliance adds complexity and potential performance overhead that needs monitoring.
What surprised me was Dealer.com and AudioEye showing up so strongly. This points to specific verticals, particularly automotive dealerships and companies prioritizing accessibility. These are regulated or reputation-sensitive industries where both compliance and performance are non-negotiable. They can't afford a slow, inaccessible website because customers will simply go to a competitor.
👥 What types of companies is most likely to use Akamai MPulse?
Source: Analysis of Linkedin bios of 3,396 companies that use Akamai MPulse
Company Characteristics
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Shows how much more likely Akamai MPulse customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Industry: Retail Motor Vehicles
48.9x
Industry: Automotive
37.0x
Industry: Motor Vehicle Manufacturing
32.2x
Company Size: 1,001-5,000
14.4x
Company Size: 5,001-10,000
11.2x
Company Size: 10,001+
8.3x
I noticed that Akamai MPulse users are predominantly customer-facing businesses where digital experience directly impacts revenue. These companies span retail (automotive dealerships, fashion retailers, home improvement), financial services (banking, insurance, payments), hospitality and travel, media and broadcasting, government services, and e-commerce. What unites them is that they all operate websites or apps where performance matters: people are buying cars, booking travel, streaming content, making payments, or accessing critical services.
These are overwhelmingly mature, established enterprises. The employee counts tell the story: most have 500+ employees, many exceed 1,000, and several are in the 5,000-10,000+ range. I see lots of companies with multi-decade histories (founded in the 1970s-1990s), multiple locations, extensive distribution networks, and phrases like "leading provider" or "market leader." There are very few startups here. Even the smaller companies by employee count are often part of larger parent organizations (like various Bunzl subsidiaries or companies within the Bouygues Group).
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