Companies that use Videeo

Source: Analysis of tech stacks from 255 companies that use Videeo

I analyzed the tech stack patterns and it's clear that Videeo users are direct-to-consumer ecommerce brands, specifically those running on Shopify. This isn't just any ecommerce company though. The presence of tools like Smile.io, Klaviyo, and Postscript tells me these are sophisticated retention-focused brands that prioritize building long-term customer relationships over one-time transactions.

The pairing of Videeo with Smile.io is particularly revealing. Smile.io handles loyalty and rewards programs, which means these companies are investing heavily in repeat purchases. When you add Klaviyo for email marketing automation and Postscript for SMS, you see a complete customer retention engine. These brands are using video content (presumably through Videeo) as part of a multi-channel strategy to keep customers engaged between purchases. The high correlation with Facebook Ads suggests they're also actively acquiring new customers while nurturing existing ones.

Looking at the full stack, these companies are definitely marketing-led organizations. They're running paid acquisition through Facebook, capturing customer data, then deploying sophisticated retention tactics through email, SMS, and loyalty programs. The presence of Redo, a returns management platform, indicates they're likely selling fashion, apparel, or other high-return categories where customer experience during returns matters. These appear to be growth-stage brands that have moved past the scrappy startup phase and are now optimizing their unit economics through better retention.

Source: Analysis of Linkedin bios of 255 companies that use Videeo

I analyzed these 32 companies and found that Videeo's typical customer operates in fashion, beauty, wellness, or lifestyle retail. These aren't tech companies or B2B services. They're businesses selling physical products directly to consumers: clothing boutiques, jewelry stores, skincare brands, footwear companies, and specialty retail shops. Many have both physical storefronts and e-commerce operations, suggesting they need to showcase products visually across multiple channels.

Most of these companies sit in the small-to-midsize range with 2-50 employees, though a few reach 50-200. Employee counts, funding status (mostly unfunded or bootstrapped), and the personal founder stories all signal established small businesses rather than venture-backed startups or large enterprises. They're past the initial launch phase but haven't scaled to corporate size. The handful with Series A funding like Boldfit and Luxury Promise are exceptions, representing the upper end of Videeo's customer spectrum.