We detected 521 companies using Stova. The most common industry is Non-profit Organizations (13%) and the most common company size is 11-50 employees (27%). We find new customers by discovering URLs with known URL patterns through web crawling or certificate transparency logs.
๐ Who usually uses Stova and for what use cases?
Source: Analysis of job postings that mention Stova (using the Bloomberry Jobs API)
Job titles that mention Stova
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Based on an analysis of job titles from postings that mention Stova.
Job Title
Share
Events Manager/Planner
47%
Event Technology Specialist
12%
Director of Events
8%
Marketing Operations Manager
7%
I noticed that nearly half (47%) of roles mentioning Stova are Events Managers and Planners, followed by Event Technology Specialists (12%) and Directors of Events (8%). The buyers sit primarily in events and marketing departments, with titles like Director of Events, Director of Marketing, and Marketing Operations roles. These leaders are hiring for capability in registration management, event apps, attendee engagement, and data reporting. They prioritize seamless execution across in-person, virtual, and hybrid formats while maintaining brand consistency and measuring ROI.
The day-to-day users are event coordinators, registration specialists, and event technology managers who build registration websites, configure mobile apps, manage attendee data flows, create reports, and coordinate onsite technology. They work extensively in the platform configuring registration paths, session management, speaker coordination, and lead retrieval systems. Many positions require expertise in integrating Stova with CRM platforms like Salesforce to ensure clean data handoffs and compliance tracking.
The job postings reveal companies want to deliver exceptional attendee experiences at scale while maintaining operational efficiency. I saw repeated emphasis on creating registration sites and apps that reflect client branding, managing complex stakeholder requirements, and ensuring data accuracy across systems. Positions mention needing to coordinate digital tools spanning our global event suite, execute events ranging from 300 to over 100,000 attendees, and ensure programs are delivered with clear ownership, timelines, and post-event insights. The focus is clearly on professionalizing event operations with technology that scales.
๐ฅ What types of companies use Stova?
Source: Analysis of Linkedin bios of 521 companies that use Stova
Company Characteristics
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Shows how much more likely Stova customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Funding Stage: Post IPO debt
128.3x
Funding Stage: Post IPO equity
75.8x
Funding Stage: Private equity
46.4x
Company Size: 10,001+
36.1x
Company Size: 5,001-10,000
30.6x
Company Size: 1,001-5,000
16.7x
I noticed that Stova's customers are organizations that live and breathe events, but they're not typical event agencies. These are mission-driven associations, professional membership bodies, nonprofits, and financial services firms that rely on conferences, summits, and member gatherings as core to their business model. They don't just host events occasionally. Events are how they fulfill their missions, whether that's advancing professional education, connecting members, driving policy change, or building communities of practice.
These are mature, established organizations. The employee counts cluster in the 50-200 range, with some smaller specialized groups and a few larger institutions. Many explicitly mention decades of history: Wespath has been "in service since 1908," Moore Global spans "119 countries," and INSOL was "formed in 1982." There's no funding stage information because these aren't venture-backed startups. They're stable nonprofits, associations, and professional services firms with predictable revenue from memberships and events.
๐ง What other technologies do Stova customers also use?
Source: Analysis of tech stacks from 521 companies that use Stova
Commonly Paired Technologies
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Shows how much more likely Stova customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Stova users consistently deploy enterprise-grade security, identity management, and compliance tools alongside their event management platform. The presence of Box Enterprise, ServiceNow, and SailPoint Identity Cloud at such high rates tells me these are large, security-conscious organizations with complex IT requirements and likely regulated operations. They're not just running events. They're running events at scale within heavily governed environments.
The pairing of Stova with Watershed is particularly telling since Watershed handles carbon accounting and ESG reporting. These companies are measuring the environmental impact of their business activities, including corporate events and travel. When I see this combined with SailPoint for identity governance and ServiceNow for IT service management, it paints a picture of organizations with mature compliance programs and serious reporting obligations. Adobe Audience Manager appearing frequently suggests they're also sophisticated about capturing event attendee data and feeding it into broader marketing automation systems.
My analysis shows these are established, enterprise-scale companies rather than startups or mid-market firms. The security and governance infrastructure required to support this tech stack demands significant investment and dedicated teams. These organizations operate in a compliance-first, IT-led manner where every tool needs to integrate with existing identity management, pass security reviews, and support audit requirements. They're likely publicly traded or private equity backed companies with formal ESG commitments.
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