We detected 8,444 customers using Pantheon and 163 customers with estimated renewals in the next 3 months. The most common industry is Non-profit Organizations (9%) and the most common company size is 11-50 employees (31%). Our methodology involves monitoring new entries and modifications to company DNS records.
Note: We are unable to detect churned customers for this vendor, only new customers
About Pantheon
Pantheon provides a unified WebOps platform that consolidates web infrastructure, workflows, and governance for WordPress, Drupal, and Next.js websites, eliminating manual maintenance tasks like security updates, hosting management, and scaling.
📊 Who in an organization decides to buy or use Pantheon?
Source: Analysis of 100 job postings that mention Pantheon
Job titles that mention Pantheon
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Based on an analysis of job titles from postings that mention Pantheon.
Job Title
Share
Frontend Engineer
24%
Backend Engineer
7%
DevOps Engineer (SRE)
4%
Director of IT
4%
I noticed that the vast majority of Pantheon-related roles are individual contributor positions (76%), with only 24% being leadership. Frontend Engineers represent the largest specific title at 24%, followed by Backend Engineers at 7% and DevOps/SRE roles at 4%. The buyers appear to be technical directors and VPs seeking to modernize their web infrastructure, with a clear emphasis on Drupal and WordPress expertise. These leaders are prioritizing digital transformation, website portfolio management, and scalable hosting solutions.
Day-to-day users are primarily web developers working hands-on with Drupal 9/10/11, WordPress, and associated technologies like PHP, Twig, and JavaScript. I found practitioners managing content deployment pipelines, building custom themes and modules, and maintaining multiple web properties. They work within DevOps environments leveraging Pantheon's Dev/Test/Live workflow, using Git for version control and Composer for dependency management. Several postings specifically mention deploying and managing sites on the Pantheon platform.
The core pain points center on performance, reliability, and efficiency at scale. One posting seeks someone to ensure websites are "robust, secure, efficient" while another emphasizes "high performance and reliable" solutions. A Staff SRE role mentions "platform infrastructure serving millions of users" and establishing "operational excellence." Companies want to reduce technical complexity while maintaining multiple web properties, improve deployment speed through CI/CD automation, and ensure their digital experiences can scale confidently without sacrificing security or performance.
🔧 What other technologies do Pantheon customers also use?
Source: Analysis of tech stacks from 8,444 companies that use Pantheon
Commonly Paired Technologies
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Shows how much more likely Pantheon customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Pantheon users show a clear pattern: these are education-focused institutions and enterprises managing public-facing WordPress sites. The combination of Yoast (WordPress SEO) appearing nearly 10 times more often alongside Google Analytics points to organizations deeply invested in content marketing and organic search visibility. The presence of Handshake, a college recruiting platform, appearing 22 times more frequently is the giveaway here. These are primarily universities, colleges, and educational organizations.
The Yoast and Google Analytics pairing makes perfect sense for institutions running content-heavy WordPress sites where SEO performance directly impacts enrollment and engagement. They're publishing constantly and need to track how prospective students find and interact with their content. Ethics Point appearing 42 times more often confirms we're looking at larger, compliance-conscious organizations. Universities need formal ethics reporting systems, and this tool is standard in higher education. Zoom Business being 20 times more common reflects both the education sector's adoption during remote learning and the enterprise nature of these customers.
The full stack reveals these are marketing-led organizations operating at significant scale. Intune appearing 5.5 times more often shows they're managing large device fleets with IT departments, not small operations. They need enterprise-grade web hosting because their websites are mission-critical marketing assets that must handle traffic spikes during application seasons while maintaining security and compliance standards. These aren't startups experimenting with technology. They're established institutions with formal procurement processes and dedicated marketing teams optimizing for search visibility.
👥 What types of companies is most likely to use Pantheon?
Source: Analysis of Linkedin bios of 8,444 companies that use Pantheon
Company Characteristics
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Shows how much more likely Pantheon customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Industry: Libraries
40.2x
Industry: Public Policy Offices
13.9x
Industry: Philanthropic Fundraising Services
10.2x
Funding Stage: Grant
9.7x
Funding Stage: Private equity
8.2x
Funding Stage: Debt financing
5.3x
I noticed that Pantheon users span an incredibly diverse range of sectors, but they share a common thread: they're mission-driven organizations that serve communities directly. These aren't flashy tech unicorns or consumer brands. Instead, I see nonprofits providing affordable housing and mental health services, libraries and educational institutions, government agencies, professional service firms like law practices and engineering consultancies, healthcare providers, and specialized B2B companies in construction, manufacturing, and trade services. Many are literally building or maintaining physical infrastructure, whether that's homes, public facilities, or industrial equipment.
These are established, stable organizations. The employee counts cluster in the 50-500 range, with very few showing recent funding rounds. When funding is mentioned, it's often grants rather than venture capital. Many explicitly state they've been in business for decades. This signals mature operations with proven business models that need solid, dependable infrastructure rather than experimental bleeding-edge technology.
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