Companies that use Clickguard

Source: Analysis of tech stacks from 289 companies that use Clickguard

I noticed that Clickguard users are heavily invested in optimizing their paid advertising performance. This combination of tools tells me these are companies running significant PPC campaigns who need to squeeze every bit of ROI from their ad spend. They're not just buying clicks and hoping for the best. They're meticulously tracking, analyzing, and protecting their advertising investments.

The pairing with ClickCease is particularly revealing since both tools fight click fraud, suggesting these companies face serious issues with invalid clicks eating their budgets. The extremely high correlation with CallTrackingMetrics shows many are running phone-based lead generation campaigns, which makes sense for higher-ticket offerings where conversations matter more than form fills. Microsoft Clarity and HotJar appearing together points to companies obsessing over user behavior once visitors land on their site. They want to understand exactly what happens after someone clicks their ad. Visual Website Optimizer rounds this out perfectly since they're clearly running experiments to improve conversion rates.

The full stack reveals marketing-led organizations that are past the experimental phase of paid advertising. They're spending enough on ads that click fraud meaningfully impacts their bottom line, and they've matured enough to invest in sophisticated analytics and optimization tools. These aren't early-stage startups gambling on product-market fit. They're likely growth-stage companies with proven offers who are now focused on operational efficiency and margin improvement in their acquisition channels.

Source: Analysis of Linkedin bios of 289 companies that use Clickguard

I noticed that Clickguard's typical customers span a remarkably diverse range of industries, but they share a common thread: most are actively spending on paid advertising to drive customer acquisition. These companies sell everything from luxury hotel stays and medical services to construction, real estate, and automotive products. What stands out is the prevalence of service-based businesses, particularly in healthcare (medical practices, dental clinics, aesthetic medicine), home services (roofing, generators, janitorial), hospitality (hotels, resorts), and legal services. Many are also retailers and e-commerce businesses. The unifying factor appears to be direct-to-consumer or direct-to-business sales models where digital advertising drives meaningful revenue.

The vast majority appear to be established, mature businesses rather than early-stage startups. The typical profile shows 11-200 employees, with many reporting decades of operation. Very few list funding stages, and when they do, it's often later-stage (Series A or beyond). The employee counts, longevity claims, and multiple locations signal companies that have moved past survival mode into sustainable operations and measured growth.