We detected 1,003 customers using Citrix Cloud, 439 companies that churned or ended their trial, and 21 customers with estimated renewals in the next 3 months. The most common industry is Hospitals and Health Care (11%) and the most common company size is 1,001-5,000 employees (33%). Our methodology involves discovering URLs with known URL patterns through web crawling, certificate transparency logs, or modifications to subprocessor lists.
About Citrix Cloud
Citrix Cloud delivers secure virtual apps and desktops to any device by simplifying management and delivery of digital workspaces from any cloud or hybrid infrastructure. The platform hosts and administers cloud services, connecting to resources through connectors across on-premises, public, private, or hybrid environments.
📊 Who in an organization decides to buy or use Citrix Cloud?
Source: Analysis of 100 job postings that mention Citrix Cloud
Job titles that mention Citrix Cloud
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Based on an analysis of job titles from postings that mention Citrix Cloud.
Job Title
Share
System Administrator
13%
IT Support Specialist
10%
Director of Infrastructure
9%
DevOps Engineer (SRE)
9%
My analysis shows that Citrix Cloud purchasing decisions are driven primarily by infrastructure leadership, with Directors of Infrastructure, Associate Directors of Systems Engineering, and Heads of IT Operations comprising roughly 27% of the hiring roles. These leaders are focused on strategic priorities like cloud migration, modernization of legacy environments, and enterprise-wide virtualization strategies. They're hiring for both operational excellence and transformation capabilities, seeking teams that can balance keeping the lights on while driving innovation.
The day-to-day users are predominantly technical practitioners, with System Administrators and DevOps Engineers making up 22% of roles. These hands-on engineers manage Citrix Virtual Apps and Desktops, configure delivery controllers and StoreFront, troubleshoot VDI issues, and integrate Citrix with Azure, AWS, and on-premises infrastructure. I noticed significant emphasis on automation using PowerShell, managing hybrid cloud environments, and supporting both clinical and business-critical applications across global enterprises.
The pain points reveal a clear pattern around complexity and scale. Companies repeatedly mention needing to support thousands of users across multiple locations with requirements for "high availability, security, and performance" and "24/7 operational excellence." Several postings emphasize migration challenges, specifically moving from "legacy Citrix deployments to Citrix Cloud" and managing "complex, large-scale environments." The focus on "automation, optimization, and delivering secure, scalable infrastructure" suggests organizations are struggling with manual processes and seeking efficiency gains through modern cloud-based delivery models.
🔧 What other technologies do Citrix Cloud customers also use?
Source: Analysis of tech stacks from 1,003 companies that use Citrix Cloud
Commonly Paired Technologies
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Shows how much more likely Citrix Cloud customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Citrix Cloud users are primarily large, mature enterprises with sophisticated compliance and employee management needs. The presence of tools like Proofpoint Security Training, Auditboard, and Navex One tells me these are heavily regulated organizations dealing with significant governance requirements. They're investing in virtual desktop infrastructure because they need secure, centralized control over how thousands of employees access corporate resources.
The pairing of Citrix Cloud with Proofpoint Security Training makes perfect sense. Companies deploying virtual desktops are already thinking defensively about security, and they're extending that mindset to their workforce through mandatory training programs. Similarly, Auditboard appearing alongside Citrix suggests these organizations face regular audits where they need to demonstrate compliance controls. Virtual desktop infrastructure gives them centralized logging and access management that auditors love to see. The Workday correlation is equally telling. These aren't small companies cobbling together point solutions. They're enterprises with 1,000+ employees who've committed to enterprise-grade HR systems and need matching infrastructure.
My analysis shows these are sales-led enterprises, likely in their growth or maturity phase rather than early stage. The combination of Qualtrics for experience management and Telus Health for employee wellness programs reveals companies sophisticated enough to measure employee satisfaction and invest in retention. They're not scrappy startups. They're established businesses in healthcare, financial services, or professional services where regulatory compliance isn't optional and employee productivity directly impacts revenue.
👥 What types of companies is most likely to use Citrix Cloud?
Source: Analysis of Linkedin bios of 1,003 companies that use Citrix Cloud
Company Characteristics
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Shows how much more likely Citrix Cloud customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Company Size: 10,001+
15.0x
Company Size: 1,001-5,000
6.6x
Industry: Hospitals and Health Care
4.2x
I noticed that Citrix Cloud customers span an impressive range of industries, but they share a common thread: they operate essential infrastructure that people depend on daily. These are hospitals providing emergency care and complex surgeries, banks processing millions of transactions, utilities keeping power flowing, transportation companies moving goods across continents, and manufacturers building everything from aircraft components to packaging materials. They're not typically pure software companies. They're organizations where physical operations, distributed workforces, and critical systems must work together seamlessly.
These are overwhelmingly mature enterprises. The signals are everywhere: Fortune 500 rankings, 10,000+ employee counts, publicly traded status, hospital Magnet designations, 50+ year histories, multi-billion dollar assets, and phrases like "founded in 1947" or "established legacy." Many mention operating hundreds of facilities or locations. Even the smaller organizations in this list typically describe themselves as established players with substantial infrastructure and regulatory compliance requirements.
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