We detected 692 customers using Calm, 460 companies that churned or ended their trial, and 34 customers with estimated renewals in the next 3 months. The most common industry is Software Development (11%) and the most common company size is 201-500 employees (24%). Our methodology involves discovering URLs with known URL patterns through web crawling, certificate transparency logs, or modifications to subprocessor lists.
About Calm
Calm offers a mental wellness app that provides guided meditations, sleep stories, breathing exercises, soundscapes, and relaxation content to help users manage stress, improve sleep quality, and support overall mental health.
🔧 What other technologies do Calm customers also use?
Source: Analysis of tech stacks from 692 companies that use Calm
Commonly Paired Technologies
i
Shows how much more likely Calm customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that companies using Calm tend to be large, security-conscious enterprises with sophisticated employee programs and complex operational needs. The presence of tools like Navex One, Proofpoint Security Training, and Okta tells me these organizations prioritize compliance, governance, and enterprise-grade security infrastructure. They're investing heavily in their workforce beyond just basic productivity tools.
The pairing of Calm with Qualtrics is particularly revealing. These companies aren't just offering wellness benefits, they're measuring employee experience and satisfaction systematically. When I see Proofpoint Security Training alongside Calm, it suggests comprehensive employee development programs that address both mental wellbeing and professional skills. The Okta correlation reinforces this picture of enterprises managing numerous employee-facing applications through centralized identity management. PagerDuty's presence indicates teams dealing with high-stress, always-on operational environments where burnout prevention becomes critical.
My analysis shows these are established, likely sales-led enterprises in their growth or maturity stages. The Adobe Audience Manager correlation suggests many have substantial marketing operations and customer data to manage. These aren't scrappy startups experimenting with a few tools. They're organizations with dedicated HR teams, formal compliance requirements, and the budget to invest in employee wellbeing as part of a broader talent strategy. The tech stack screams "we have processes, policies, and programs" rather than "move fast and break things."
👥 What types of companies is most likely to use Calm?
Source: Analysis of Linkedin bios of 692 companies that use Calm
Company Characteristics
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Shows how much more likely Calm customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Funding Stage: Grant
17.4x
Company Size: 1,001-5,000
8.9x
Industry: Government Administration
8.1x
Industry: Hospitals and Health Care
5.1x
Company Size: 51-200
2.3x
Country: US
2.3x
I noticed that Calm's customers span an incredibly diverse range of sectors, but they're unified by a people-first orientation. These aren't typical SaaS companies or tech startups. Instead, I'm seeing organizations that directly serve communities: school districts educating tens of thousands of students, hospitals and health systems caring for patients, non-profits supporting vulnerable populations, credit unions serving members, public libraries, government agencies, and established corporations managing large workforces. They're in the business of human services, whether that's education, healthcare, financial services, community support, or public safety.
These are predominantly mature, established organizations. I'm seeing companies founded in the 1800s and early 1900s, large public institutions, post-IPO companies, and organizations with 500 to 10,000+ employees. Very few are venture-backed startups. The signals are clear: substantial employee counts, decades of operational history, complex organizational structures with multiple locations, and established market positions. These organizations have scaled past growth stage challenges and are now managing the complexities of large, distributed workforces.
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