We detected 415 customers using LaunchDarkly and 42 customers with estimated renewals in the next 3 months. The most common industry is Software Development (36%) and the most common company size is 51-200 employees (37%). Our methodology involves monitoring new entries and modifications to company DNS records.
Note: We are unable to detect churned customers for this vendor, only new customers
About LaunchDarkly
LaunchDarkly provides scalable feature management and experimentation capabilities designed for growing development teams, offering unlimited projects and environments with single sign-on at $10 to $12 per service connection monthly.
๐ Who in an organization decides to buy or use LaunchDarkly?
Source: Analysis of 100 job postings that mention LaunchDarkly
Job titles that mention LaunchDarkly
i
Based on an analysis of job titles from postings that mention LaunchDarkly.
Job Title
Share
Software Engineer
28%
Product Manager
15%
Director of Engineering
12%
Head of Engineering
10%
I noticed that LaunchDarkly buyers span both technical leadership and hands-on engineering roles. Directors and Heads of Engineering make up roughly 22% of the postings, suggesting they control purchasing decisions. These leaders prioritize experimentation velocity, progressive delivery, and risk reduction during deployments. Product Managers (15%) also appear as key influencers, particularly those focused on growth, as they need tools to run experiments and control feature rollouts without engineering bottlenecks.
The day-to-day users are overwhelmingly software engineers (36% when combining senior and staff levels), particularly those building mobile apps, backend services, and growth-focused products. I found LaunchDarkly mentioned alongside CI/CD pipelines, A/B testing frameworks, and observability tools like DataDog and Amplitude. Engineers use it to deploy features safely, manage progressive rollouts, and coordinate releases across distributed teams. The tool shows up consistently in modern tech stacks with React, Kubernetes, AWS, and GraphQL.
The core pain point is shipping faster without breaking things. Companies want to "deploy changes to customers while minimizing risk" and enable "rapid experimentation" and "data-driven decision making." One posting emphasized building systems for "high-velocity, low-risk delivery," while another described the need for "controlled feature rollouts" and "reversible changes." The recurring theme is that teams need to decouple deployment from release, test in production safely, and iterate based on real user data rather than guesswork.
๐ง What other technologies do LaunchDarkly customers also use?
Source: Analysis of tech stacks from 415 companies that use LaunchDarkly
Commonly Paired Technologies
i
Shows how much more likely LaunchDarkly customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed LaunchDarkly users represent a specific archetype: fast-moving, engineering-driven companies that treat product development as their competitive advantage. The presence of Cursor and Claude for Work tells me these are organizations where developers use AI to ship faster, while tools like Ashby and Golinks suggest they're scaling quickly and need sophisticated internal infrastructure to manage growth.
The pairing of LaunchDarkly with Cursor is particularly revealing. Companies investing in AI-powered coding tools are obsessed with developer velocity, and feature flags serve the same goal by letting teams deploy continuously without risk. Similarly, the combination with Segment Business Plan and Mixpanel Enterprise shows these companies don't just ship fast, they measure everything. They're running sophisticated experimentation programs where feature flags connect directly to analytics pipelines, letting them test features on user segments and measure impact in real time.
The full stack reveals companies at the late Series A through Series C stage. Ashby signals they're hiring aggressively and care about recruiting operations. Golinks indicates engineering teams large enough that internal knowledge management matters. These aren't product-led growth startups relying on viral adoption. They're more hybrid, with strong product foundations but increasing go-to-market investment. The enterprise tier analytics tools suggest meaningful revenue and customer bases worth segmenting and analyzing carefully.
๐ฅ What types of companies is most likely to use LaunchDarkly?
Source: Analysis of Linkedin bios of 415 companies that use LaunchDarkly
Company Characteristics
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Shows how much more likely LaunchDarkly customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Funding Stage: Seed
19.4x
Industry: Software Development
10.0x
Industry: Financial Services
6.1x
Industry: Technology, Information and Internet
5.7x
Company Size: 51-200
2.0x
Country: US
1.9x
I noticed LaunchDarkly's customers cluster around three core activities: they're building software platforms (fintech, healthcare tech, data infrastructure), they're operating digitally-transformed traditional businesses (insurance, banking, retail, hospitality), or they're running massive enterprise operations that depend on technology (healthcare systems, utilities, telecommunications). What unites them is that software deployment velocity matters to their business. Whether it's Metronome launching pricing features or HCA Healthcare rolling out patient systems, these companies need to ship code safely at scale.
The stage distribution is fascinating. I found everything from 2-10 person seed startups (Docsum, Inductive Bio) to 10,000+ employee public companies (Vail Resorts, HCA Healthcare, AB InBev). However, the sweet spot appears to be Series B through Series C companies with 50-500 employees. These are companies that have found product-market fit, raised significant capital (often $20M-$100M), and are now scaling rapidly. They're past the scrappy MVP phase but not yet bureaucratic enterprises.
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