We detected 3,621 customers using Dealeron and 196 companies that churned or ended their trial. The most common industry is Motor Vehicle Manufacturing (55%) and the most common company size is 2-10 employees (85%). Our methodology involves monitoring new entries and modifications to company DNS records.
About Dealeron
Dealeron provides high-converting websites, local SEO services, and digital advertising solutions to automotive dealerships across North America, helping over 7,000 car dealers generate more leads and sell more vehicles through data-driven optimization and comprehensive digital marketing tools.
🔧 What other technologies do Dealeron customers also use?
Source: Analysis of tech stacks from 3,621 companies that use Dealeron
Commonly Paired Technologies
i
Shows how much more likely Dealeron customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Dealeron users operate in a very specific vertical: automotive dealerships. The presence of Dealer-FX, which appears 307 times more often than normal, is the biggest tell here. It's a dealership-specific customer relationship management and service platform. Combined with Podium, a reputation management and messaging tool popular in local service businesses, this paints a clear picture of retail automotive operations trying to modernize their digital presence.
The Adobe suite correlation is particularly revealing. Adobe Target for personalization and Adobe Dynamic Tag Manager suggest these dealerships are serious about conversion optimization and tracking customer behavior across their websites. They're not just putting up basic inventory sites. They're running sophisticated marketing operations, likely A/B testing different vehicle promotions, financing offers, and service specials to see what resonates with local customers. Fastly's presence as a content delivery network means they're prioritizing site speed, which matters enormously when shoppers are browsing vehicle photos and specifications.
My analysis shows these companies are primarily marketing-led organizations at a growth or mature stage. They've moved past basic digital presence and are investing in enterprise-grade marketing technology. The combination of conversion optimization tools, reputation management, and robust infrastructure tells me they're focused on squeezing more value from their digital traffic. They understand that a dealership's website is now a primary sales channel, not just a digital brochure.
👥 What types of companies is most likely to use Dealeron?
Source: Analysis of Linkedin bios of 3,621 companies that use Dealeron
Company Characteristics
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Shows how much more likely Dealeron customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Industry: Retail Motor Vehicles
51.1x
Industry: Motor Vehicle Manufacturing
34.4x
Industry: Automotive
31.6x
Company Size: 51-200
1.5x
Country: US
1.1x
I analyzed these companies and found that Dealeron serves automotive dealerships that sell new and used vehicles across virtually every major car brand. These aren't manufacturers or parts suppliers. They're the actual dealerships where consumers go to buy cars, get them serviced, and arrange financing. I saw everything from single-location Ford dealers in small towns to massive multi-brand automotive groups operating dozens of franchises.
These are definitively mature, established businesses. I saw founding dates going back to 1912, 1948, 1957, and many multi-generational ownership stories spanning 30 to 80 years. Employee counts typically range from 11 to 200, with some larger groups employing 500 to 1,000 people. None mentioned funding rounds or venture capital, which makes sense given they're traditional retail operations, not tech startups. The investment here is in physical facilities, inventory, and service centers, not software development.
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