We detected 1,766 customers using Amazon Connect and 128 companies that churned or ended their trial. The most common industry is Software Development (12%) and the most common company size is 11-50 employees (33%). Our methodology involves discovering URLs with known URL patterns through web crawling, certificate transparency logs, or modifications to subprocessor lists.
About Amazon Connect
Amazon Connect provides an AI-powered cloud contact center platform enabling companies to deliver omnichannel customer service across voice, chat, messaging, and email with features including intelligent routing, generative AI assistants, self-service automation, and real-time analytics at lower cost than traditional contact center systems.
📊 Who in an organization decides to buy or use Amazon Connect?
Source: Analysis of 100 job postings that mention Amazon Connect
Job titles that mention Amazon Connect
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Based on an analysis of job titles from postings that mention Amazon Connect.
Job Title
Share
Director of Technology/IT
17%
Vice President/Senior Director
14%
Contact Center Director
11%
Program/Product Manager
10%
I noticed that Amazon Connect buyers are primarily senior technology and operations leaders. Directors of Technology/IT represent 17% of roles, followed by VPs and Senior Directors at 14%, and Contact Center Directors at 11%. Program and Product Managers account for 10%, while Solutions Architects make up 8%. These hiring patterns reveal that Amazon Connect purchasing decisions sit at the intersection of technology transformation and customer experience strategy. Buyers are focused on cloud migration, AI integration, and modernizing legacy systems like Avaya and Genesys to cloud-based platforms.
The day-to-day users span a broader range, from infrastructure engineers managing call flows and routing to workforce analysts optimizing schedules and quality managers monitoring performance. I found numerous roles focused on integration work, connecting Amazon Connect with CRM systems like Salesforce, building Lambda functions, configuring Amazon Lex chatbots, and managing omnichannel experiences across voice, chat, and digital channels. Technical roles emphasize API integrations, real-time analytics, and automation.
The pain points center on transformation and efficiency. Companies repeatedly mention goals like "reduce cost per contact," "higher containment," "legacy platform migration," and "AI-powered automation." One healthcare payer explicitly seeks to migrate from "legacy contact center platforms (e.g., Avaya) to Amazon Connect" while another aims to "re-architect our high-volume call-center platform into an AI-powered, fully automated engagement engine." The emphasis on "scalable," "cloud-native," and "intelligent" solutions reveals organizations trying to modernize outdated infrastructure while simultaneously improving customer experience and operational metrics.
🔧 What other technologies do Amazon Connect customers also use?
Source: Analysis of tech stacks from 1,766 companies that use Amazon Connect
Commonly Paired Technologies
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Shows how much more likely Amazon Connect customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Amazon Connect users are primarily operationally sophisticated companies focused on customer service excellence and internal efficiency. The presence of Jira Service Desk appearing 42 times more often than average tells me these organizations run structured support operations with formal ticket management. They're not just handling customer calls, they're building comprehensive service experiences that span multiple channels and systems.
The pairing of Amazon Connect with Retool is particularly revealing. When I see companies using both, it suggests they're building custom internal tools to manage their contact center operations. Support agents likely need specialized dashboards to access customer data quickly during calls. UIPath appearing 55 times more likely reinforces this operational automation theme. These companies are clearly automating repetitive tasks around their customer service workflows, perhaps handling routine inquiries or data entry that happens after calls end. Sentry's strong correlation indicates these teams treat their customer service infrastructure like a product itself, monitoring for errors and performance issues in real-time.
The full stack reveals operations-led companies in growth or scale-up phases. They've moved past basic phone systems and are investing in sophisticated tooling to handle increasing support volume without proportionally increasing headcount. These aren't early-stage startups using simple helpdesks, nor are they enterprise giants locked into legacy systems. They're in that middle phase where operational efficiency becomes critical to unit economics. The Cloudflare Zero Trust presence suggests distributed teams with remote agents accessing sensitive customer data securely.
👥 What types of companies is most likely to use Amazon Connect?
Source: Analysis of Linkedin bios of 1,766 companies that use Amazon Connect
Company Characteristics
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Shows how much more likely Amazon Connect customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Funding Stage: Series A
22.8x
Industry: Telecommunications
11.1x
Funding Stage: Series unknown
10.7x
Country: CO
8.7x
Funding Stage: Seed
6.6x
Industry: Information Technology & Services
5.4x
I noticed that Amazon Connect customers span an incredibly wide range of industries, but there's a unifying thread: these are companies that need to connect directly with people at scale. They're healthcare providers managing patient communications, logistics companies coordinating shipments, financial services handling sensitive transactions, retailers supporting customers across channels, and service businesses scheduling appointments. What they build or sell varies dramatically, but they all have critical customer or client touchpoints that can't afford to fail.
The company maturity is all over the map. I see pre-seed startups with under 10 employees alongside publicly traded enterprises with 10,000+ staff. However, the majority cluster in that tricky middle zone: 50-500 employees, often Series A through C if funded. These are companies that have proven product-market fit and are now scaling rapidly. They've outgrown basic phone systems but need enterprise-grade reliability without enterprise implementation timelines. The mix also includes many bootstrapped, profitable companies in traditional industries like law practices, medical facilities, and logistics providers who are modernizing operations.
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