Companies that use Reachdesk

Source: Analysis of 100 job postings that mention Reachdesk

I noticed that Reachdesk buyers are primarily marketing leaders, with Field Marketing Managers at 18%, Marketing Operations Managers at 16%, and Directors of Marketing at 14%. These leaders are building sophisticated demand generation engines that span multiple channels and prioritize account-based strategies. Their strategic focus centers on pipeline generation, with many postings explicitly calling for 5:1 or 20:1 return on investment metrics and the ability to drive qualified pipeline through targeted campaigns.

The day-to-day users span both marketing operations specialists who manage the technical infrastructure and field marketers who execute campaigns. I found references to professionals managing tech stacks that include tools like Marketo, Salesforce, HubSpot, and 6sense alongside Reachdesk. These practitioners are building workflows for direct mail, gifting programs, event follow-up, and account-based marketing campaigns. They're coordinating across sales, SDR teams, and customer success to deliver personalized experiences at scale.

The pain points revolve around breaking through noise and creating meaningful engagement with enterprise buyers. Companies want to "deliver moments that matter at scale" and create "thoughtful, personalized experiences" that accelerate sales cycles. Multiple postings emphasize the need to engage "complex buying committees" and "full buying teams within priority accounts." The goal is moving beyond generic outreach to deliver what one posting called "white glove experience" that drives both new business acquisition and customer expansion revenue.

Source: Analysis of tech stacks from 402 companies that use Reachdesk

I noticed something striking about Reachdesk users: they're running sophisticated, high-touch B2B sales operations with complex, long sales cycles. The presence of tools like Outreach, Highspot, and Gainsight tells me these companies are selling enterprise software or services where relationships matter enormously and deal sizes justify significant investment in sales enablement and customer success.

The pairing of Reachdesk with Outreach makes perfect sense because these companies are doing personalized, multi-touch outbound campaigns where a physical gift or direct mail piece becomes part of a sequenced approach. When you add Qualified and 6Sense into the mix, you see the full picture: they're identifying high-intent accounts, routing them to sales instantly, and using Reachdesk to break through the noise with something tangible. Highspot appearing so frequently suggests these sales teams need robust content management because their sellers are having complex conversations that require the right collateral at the right moment. Reachdesk becomes another asset in that arsenal.

The full stack reveals these are definitively sales-led organizations, likely in the growth or scale-up stage. They've moved past scrappy early days and are investing heavily in their go-to-market engine. The presence of Gainsight indicates they're not just focused on landing deals but retaining and expanding them, which means they're selling recurring revenue products. These companies have probably raised significant venture funding and are building out specialized revenue teams with distinct SDR, AE, and CSM functions.

Source: Analysis of Linkedin bios of 402 companies that use Reachdesk

I noticed that Reachdesk's customers are predominantly B2B software and technology companies selling complex, high-consideration products. These aren't simple transactional businesses. They're companies building platforms, SaaS solutions, and enterprise software that require consultative sales processes. I see cybersecurity firms like BlueVoyant and Zafran, workflow automation platforms like Nintex and OutSystems, financial technology companies like Pleo and Fonoa, and specialized vertical SaaS like BuildOps for construction and Smokeball for legal practices.

These companies cluster heavily in the growth and scale-up stage. I see significant Series B, C, and later stage funding across many profiles, with recent raises ranging from $20M to $500M. Employee counts typically fall between 50 and 1,000, that sweet spot where companies have proven product-market fit but are aggressively expanding. Many mention serving Fortune 500 clients or thousands of customers, signaling they've moved beyond early adoption into mainstream markets.