We detected 236 customers using Maxio, 62 companies that churned or ended their trial, and 20 customers with estimated renewals in the next 3 months. The most common industry is Software Development (48%) and the most common company size is 51-200 employees (53%). Our methodology involves discovering URLs with known URL patterns through web crawling, certificate transparency logs, or modifications to subprocessor lists.
About Maxio
Maxio provides a financial operations platform for B2B SaaS companies that automates billing, subscription management, revenue recognition, and delivers SaaS metrics and analytics to help businesses streamline their order-to-cash workflow and unlock growth.
📊 Who in an organization decides to buy or use Maxio?
Source: Analysis of 100 job postings that mention Maxio
Job titles that mention Maxio
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Based on an analysis of job titles from postings that mention Maxio.
Job Title
Share
Controller
20%
Director of Finance
17%
Revenue Operations Manager
13%
Chief Financial Officer
10%
My analysis shows that Maxio buyers are primarily finance leaders, with Controllers (20%), Directors of Finance (17%), and CFOs (10%) making up nearly half the hiring activity. Revenue Operations Managers (13%) also play a significant purchasing role. These leaders are focused on scaling SaaS businesses, with clear priorities around revenue recognition, financial reporting accuracy, and preparing for audits or funding rounds. Many postings emphasize supporting hypergrowth phases and establishing infrastructure for Series B or beyond.
Day-to-day users span finance and operations teams handling subscription billing, revenue recognition under ASC 606, invoicing workflows, and collections processes. I found practitioners like Revenue Accountants, Accounts Receivable Specialists, and Billing Managers executing the quote-to-cash cycle. They use Maxio alongside systems like Salesforce, QuickBooks, and NetSuite to manage customer contracts, recurring revenue, and payment tracking. Revenue Operations teams also rely on it for ARR reporting and customer lifecycle management from initial sale through renewals.
The core pain points revolve around manual processes and system fragmentation. Companies describe wanting to "modernize workflows that are currently more manual than preferred" and need "automation and process improvements across revenue operations." Multiple postings mention challenges with "accurate and timely revenue recognition" and the need to "streamline operations" while maintaining compliance. Organizations are clearly seeking scalable systems that can support rapid growth without sacrificing financial accuracy or audit readiness.
🔧 What other technologies do Maxio customers also use?
Source: Analysis of tech stacks from 236 companies that use Maxio
Commonly Paired Technologies
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Shows how much more likely Maxio customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed that Maxio users operate B2B SaaS companies with subscription-based revenue models that are firmly in growth stage. The combination of specialized tools like Churnzero for customer success, Quotapath for sales compensation, and Vitally for account management tells me these are companies that have moved past early stage but need sophisticated systems to manage recurring revenue at scale.
The pairing of Maxio with Churnzero is particularly revealing. When a company invests in customer success automation alongside billing infrastructure, they're managing enough customers that retention has become a quantifiable, system-driven process rather than something handled through personal relationships. Similarly, seeing Quotapath appear so frequently suggests these companies have complex commission structures tied to recurring revenue metrics like MRR and ARR, not just closed deals. They're incentivizing their sales teams around long-term customer value.
The presence of Chili Piper for meeting scheduling and Pagerduty for incident management rounds out the picture. These companies are running coordinated revenue operations where prospects move through structured sales processes, and they have technical products substantial enough to require dedicated uptime monitoring. Impartner's appearance, though in fewer companies, suggests some are also managing partner or reseller channels.
👥 What types of companies is most likely to use Maxio?
Source: Analysis of Linkedin bios of 236 companies that use Maxio
Company Characteristics
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Shows how much more likely Maxio customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Industry: Software Development
10.5x
Company Size: 51-200
2.0x
Country: US
1.3x
I noticed that Maxio's customers are predominantly B2B software and technology companies, but with a practical twist. These aren't consumer apps or social media platforms. They're building tools that other businesses depend on: cybersecurity platforms, healthcare workflow software, construction management systems, financial compliance tools, and vertical SaaS for specific industries. Many serve highly regulated sectors like healthcare, financial services, and government where compliance and data security aren't optional.
These are overwhelmingly growth-stage companies. The employee counts cluster heavily in the 51-200 range, with many in Series A through Series C funding stages. I saw funding rounds typically between $7M and $50M, suggesting they've proven product-market fit and are now scaling. They're past the scrappy startup phase but not yet enterprise giants. They have real revenue, real customers, and real operational complexity, but they're still building out their systems and processes.
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