We detected 21,027 customers using Docker Hub, 178 companies that churned or ended their trial, and 158 customers with estimated renewals in the next 3 months. The most common industry is Software Development (21%) and the most common company size is 51-200 employees (34%). Our methodology involves discovering URLs with known URL patterns through web crawling, certificate transparency logs, or modifications to subprocessor lists.
Note: We can only detect all Docker Hub users, including free and paid.
About Docker Hub
Docker Hub provides a cloud-based container registry where developers store, manage, and share Docker images through public or private repositories. The platform offers access to pre-built verified images and integrates with development tools to streamline containerized application deployment and collaboration.
๐ Who in an organization decides to buy or use Docker Hub?
Source: Analysis of 100 job postings that mention Docker Hub
Job titles that mention Docker Hub
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Based on an analysis of job titles from postings that mention Docker Hub.
Job Title
Share
DevOps Engineer
35%
Software Engineer
20%
Site Reliability Engineer
12%
Cloud Engineer
10%
My analysis shows that Docker Hub purchasing decisions are primarily driven by engineering leadership roles, including Directors of Engineering, Cloud Platform Engineering leaders, and DevOps managers. These leaders are focused on cloud transformation, CI/CD pipeline automation, and building scalable container orchestration platforms. Based on the hiring patterns I noticed, strategic priorities center on modernization efforts, security hardening, and establishing platform engineering capabilities that support developer velocity.
The day-to-day users are predominantly DevOps engineers (40% of postings), backend engineers (19%), and SREs (6%), who leverage Docker Hub for storing and distributing container images across development, staging, and production environments. These practitioners work extensively with Kubernetes, AWS/Azure cloud platforms, and CI/CD tools like Jenkins and GitHub Actions. They build automated deployment pipelines, manage container registries, and ensure applications can scale efficiently across cloud and on-premises infrastructure.
The recurring pain points reveal companies seeking to reduce deployment friction and accelerate time to market. Multiple postings emphasize the need to "streamline and optimize development and operational processes" and build "self-service capabilities that improve our security posture, productivity, and reduce time to market with automation at the core." Security emerges as a critical concern, with roles focused on "container vulnerability assurance" and implementing "security best practices in AKS, including network policies, secret management, and role-based access control." These organizations want reliable, secure container distribution that supports their DevSecOps culture while enabling rapid innovation.
๐ง What other technologies do Docker Hub customers also use?
Source: Analysis of tech stacks from 21,027 companies that use Docker Hub
Commonly Paired Technologies
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Shows how much more likely Docker Hub customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed something striking about Docker Hub users: they're enterprise companies running complex, mission-critical operations at scale. The massive correlation with tools like PagerDuty, Okta, and OneLogin tells me these aren't startups tinkering with containers. These are mature organizations with serious infrastructure, strict security requirements, and likely hundreds or thousands of employees who need managed access to systems.
The pairing of Docker Hub with PagerDuty makes immediate sense. If you're containerizing your applications, you need robust incident management because you're running production workloads that can't go down. Add in Okta and OneLogin, and I see companies obsessed with security and access control, which tracks perfectly with enterprises managing containerized deployments across teams. The presence of Salesforce Service Cloud alongside these DevOps tools is particularly telling. It suggests companies with substantial customer bases requiring enterprise-grade support infrastructure, not scrappy product-led startups.
My analysis reveals these are decidedly sales-led organizations in growth or mature stages. The Qualtrics correlation points to companies actively measuring customer experience and likely running complex B2B sales cycles. Adobe Audience Manager suggests sophisticated marketing operations, but combined with Service Cloud, I see companies where sales teams and customer success drive revenue, not viral product adoption. These organizations have the budget and complexity that necessitate containerization, they're managing enterprise authentication at scale, and they're investing heavily in customer relationships.
๐ฅ What types of companies is most likely to use Docker Hub?
Source: Analysis of Linkedin bios of 21,027 companies that use Docker Hub
Company Characteristics
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Shows how much more likely Docker Hub customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Funding Stage: Series E
92.2x
Funding Stage: Series D
49.2x
Funding Stage: Secondary market
43.8x
Company Size: 1,001-5,000
5.7x
Country: KR
5.3x
Country: RU
5.2x
I noticed that Docker Hub users span an incredibly diverse range of industries, but they share a common thread: they're builders of technical infrastructure and digital products. Many are software development companies creating platforms and SaaS solutions, from Valid8 Financial's AI-powered verification tools to Logward's supply chain execution platform. Others are industrial manufacturers like Solaris Bus & Coach making electric vehicles or LG Innotek producing electronics components. What ties them together is that they're all creating complex technical products that require sophisticated software deployment.
These companies skew toward established players with scale. While there are some seed and Series A startups like Wafer and Keru.ai, the majority have 50 to 500+ employees and many generate substantial revenue. Multiple companies describe decades of history, like CHEFS CULINAR's "more than 90 years" or Pratt & Whitney's aerospace legacy. Even newer entrants like Xeneta and ContractPodAi have reached later funding stages with significant venture backing. The presence of publicly traded companies, large enterprises with thousands of employees, and established financial institutions signals that Docker Hub serves mature operations at scale.
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