Companies that use Uppromote

Source: Analysis of Linkedin bios of 22,023 companies that use Uppromote

I noticed that Uppromote serves predominantly direct-to-consumer brands selling physical products across fashion, beauty, wellness, and lifestyle categories. These companies make everything from lingerie and jewelry to supplements, pet accessories, outdoor gear, and specialized food products. They're typically e-commerce focused retailers who manufacture or curate products they sell directly to consumers, rather than wholesale distributors or service providers.

These are clearly small to mid-sized growth companies. The employee counts cluster heavily in the 2-50 range, with most having under 20 people. Very few show formal funding stages, and when they do, it's typically seed or angel rounds. However, many demonstrate growth signals like international expansion, multiple product lines, awards and recognition, or retail partnerships. They're past the idea stage but still building, not mature enterprises with established market dominance.

Source: Analysis of tech stacks from 22,023 companies that use Uppromote

I noticed that Uppromote users are primarily direct-to-consumer e-commerce brands built on Shopify. The overwhelming presence of Shopify (36.6x more likely) combined with subscription management tools like Recharge and retention platforms like Klaviyo tells me these are companies focused on building recurring customer relationships and maximizing lifetime value. They're not one-time transaction businesses. They're building communities around their products and leveraging multiple channels to drive sustainable growth.

The pairing of Klaviyo with Uppromote makes perfect sense because these companies are running sophisticated email marketing campaigns to nurture customers while simultaneously building affiliate and referral programs to acquire new ones. They understand that their existing customers and partners are their best growth channel. The high correlation with review platforms like Stamped.io and Judge.me reinforces this. They're collecting social proof systematically, using reviews to support both their affiliate partnerships and their own conversion optimization efforts. When you add Facebook Ads into the mix, you see a complete performance marketing strategy where paid acquisition, affiliate marketing, and email retention all work together.

My analysis shows these are marketing-led companies in their growth stage, likely past the initial product-market fit phase and now focused on scaling efficiently. They've moved beyond just running Facebook ads and are building more sustainable, diversified acquisition channels. The subscription focus with Recharge suggests they have predictable revenue and can calculate customer lifetime value accurately, which makes investing in affiliate programs through Uppromote a smart financial decision.