We detected 1,355 customers using Gong. The most common industry is Software Development (65%) and the most common company size is 51-200 employees (53%). We find new customers by discovering URLs with known URL patterns through web crawling or modifications to subprocessor lists.
Note: We are unable to reliably determine whether a company has stopped using Gong
Source: Analysis of 100 job postings that mention Gong
Job titles that mention Gong
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Based on an analysis of job titles from postings that mention Gong.
Job Title
Share
Director of Revenue Operations
15%
Director of Customer Experience
12%
Revenue Operations Manager
11%
Director of Sales
10%
I noticed that Gong buyers are primarily Revenue Operations leaders (26% combined RevOps roles) and Sales leadership (18% combined sales directors and VPs). These buyers are focused on building scalable go-to-market engines, with priorities around pipeline visibility, forecasting accuracy, and team productivity. Directors of Customer Experience and Customer Success also emerge as key buyers (12%), revealing that Gong extends beyond just sales into the full revenue lifecycle. Their hiring priorities center on retention, expansion, and Net Revenue Retention optimization.
Day-to-day users span the entire revenue organization. Sales Development Representatives use Gong for call coaching and qualification conversations. Account Executives leverage it for deal progression and competitive positioning. Customer Success teams rely on it to monitor account health and identify expansion opportunities. Multiple postings reference Gong as part of an elite tech stack alongside Salesforce, indicating it serves as the conversation intelligence layer that surfaces insights across the revenue funnel.
The pain points are clear. Companies want to move from "messy pipeline" to "predictable, increasing opportunity creation" and eliminate "manual, time-consuming processes." One posting seeks to "translate strategic goals into actionable resources for frontline teams," while another aims to "turn inbound interest and targeted outbound prospecting into predictable pipeline." The recurring theme is operational excellence: converting conversations into revenue through better coaching, faster ramp times, and data-driven decision-making that connects customer signals to business outcomes.
👥 What types of companies is most likely to use Gong?
Source: Analysis of Linkedin bios of 1,355 companies that use Gong
I noticed that Gong's typical customers are B2B software and technology companies selling complex solutions that require consultative sales processes. These aren't simple transactional businesses. They're companies like Databook helping enterprise sales teams "accelerate revenue growth," Optimove providing "positionless marketing" platforms, and Zylo managing "SaaS portfolios" for major enterprises. Many are selling to other businesses through longer sales cycles where conversation intelligence would be critical.
Most are in the growth stage, not early startups or massive enterprises. The employee counts cluster heavily in the 51-200 range, with funding stages showing Series A through C rounds. I see companies like Crossbeam at Series C with $76M raised and 179 employees, or Canopy at Series C with 293 employees. These are companies that have found product-market fit and are scaling their sales teams rapidly. They need Gong because they're professionalizing sales operations while growing fast.
🔧 What other technologies do Gong customers also use?
Source: Analysis of tech stacks from 1,355 companies that use Gong
Commonly Paired Technologies
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Shows how much more likely Gong customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed something striking about companies using Gong: they're running sophisticated, high-velocity B2B sales operations. This isn't a collection of random tools. It's a carefully orchestrated revenue engine built for companies that take enterprise selling seriously. The presence of Chili Piper, Outreach, and Qualified together tells me these businesses live and die by pipeline efficiency and sales execution.
The pairing of Gong with Outreach makes perfect sense. Outreach handles the cadence and sequencing of sales activities, while Gong analyzes what actually happens on those calls. Together, they create a feedback loop where reps can see what messaging works and refine their approach. Adding Chili Piper to this mix shows these companies have moved beyond manual calendar coordination. They're eliminating friction at every step, automatically routing hot leads to the right rep the moment interest peaks. The Qualified correlation is especially revealing because it means they're using chatbots and website experiences to identify buying intent in real time, then immediately converting that digital signal into human conversations.
The full stack reveals these are sales-led organizations, likely Series B through growth stage. They've moved past scrappy startup tactics and invested in a repeatable sales process. The presence of Gainsight and Rocketlane suggests they're not just closing deals but managing complex customer journeys and implementations. These companies have long sales cycles, meaningful contract values, and dedicated revenue operations teams analyzing every interaction.
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