We detected 952 customers using FinalSite Mass Notification and 20 companies that churned. The most common industry is Primary and Secondary Education (41%) and the most common company size is 2-10 employees (31%). We find new customers by discovering URLs with known URL patterns through web crawling or modifications to subprocessor lists.
👥 What types of companies is most likely to use FinalSite Mass Notification?
Source: Analysis of Linkedin bios of 952 companies that use FinalSite Mass Notification
Company Characteristics
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Shows how much more likely FinalSite Mass Notification customers are to have each trait compared to all companies. For example, 2.0x means customers are twice as likely to have that characteristic.
Trait
Likelihood
Industry: Primary and Secondary Education
166.8x
Industry: Education Administration Programs
81.9x
Industry: Education Management
68.8x
Company Size: 1,001-5,000
43.3x
Company Size: 5,001-10,000
35.4x
Company Size: 501-1,000
14.2x
I analyzed these companies and found that FinalSite Mass Notification serves overwhelmingly public K-12 school districts across the United States. These aren't education technology companies or private schools. They are government-operated public school systems responsible for educating children from kindergarten through 12th grade in specific geographic areas, from small rural districts serving 1,600 students to large urban systems managing over 38,000 students.
These are definitively mature, established institutions. Multiple districts trace their founding to the 1800s or early 1900s. They operate complex physical infrastructures with multiple campus locations, employ hundreds to thousands of staff members, and manage substantial annual budgets. Their descriptions focus on governance structures, geographic boundaries, accreditation status, and state accountability ratings, all indicators of long-standing operational stability rather than growth-stage experimentation.
🔧 What other technologies do FinalSite Mass Notification customers also use?
Source: Analysis of tech stacks from 952 companies that use FinalSite Mass Notification
Commonly Paired Technologies
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Shows how much more likely FinalSite Mass Notification customers are to use each tool compared to the general population. For example, 287x means customers are 287 times more likely to use that tool.
I noticed something striking about companies using FinalSite Mass Notification: they're overwhelmingly educational institutions, specifically K-12 schools and school districts. The presence of FinalSite itself (a school website and communications platform) appearing 2140 times more frequently than normal, combined with School Messenger (532 times more likely), makes this pattern unmistakable. These aren't typical businesses. they're schools managing complex communication needs with students, parents, staff, and the broader community.
The pairing with Weglot, a translation tool appearing 331 times more frequently, reveals these schools serve diverse, multilingual communities where reaching parents in their native language is critical for emergency notifications and general communications. AudioEye's strong presence (302 times more likely) shows these institutions take accessibility compliance seriously, ensuring their digital communications meet legal requirements for students and families with disabilities. Pendo's appearance is particularly interesting because it suggests schools are increasingly treating their digital platforms like software products, tracking how parents and staff actually use their communication tools to improve engagement.
The full stack reveals organizations that are compliance-driven and community-focused rather than sales or product-led in the traditional sense. These are established institutions (not startups) managing complex stakeholder relationships where clear, accessible, multilingual communication isn't just nice to have but legally required and operationally essential. They're investing in professional-grade tools because failed communications in schools can have serious consequences, from missing emergency alerts to excluding non-English speaking families.
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