Companies that use DoorDash Storefront

Source: Analysis of Linkedin bios of 8,294 companies that use DoorDash Storefront

I noticed that DoorDash Storefront's typical customer is a local restaurant or food establishment focused on serving fresh, quality meals to their community. These aren't tech startups or e-commerce companies. They're brick-and-mortar businesses running pizzerias, cafes, steakhouses, bakeries, juice bars, and ethnic restaurants. Many emphasize made-from-scratch cooking, whether it's "hand-cut steaks grilled to perfection," "fresh baked goods," or food "prepared from scratch" daily.

These are established, local businesses rather than venture-backed startups. The employee counts typically range from 2-50 people, with most having zero funding noted. Many have been operating for decades (one since 1973, another since 1984), suggesting they're mature, stable operations rather than growth-stage companies. They often have one to five physical locations, occasionally expanding to become small regional chains.

Source: Analysis of tech stacks from 8,294 companies that use DoorDash Storefront

I noticed that DoorDash Storefront users are overwhelmingly restaurants and food service businesses that are building their own direct ordering capabilities. The tech stack screams food industry, with Toast, Clover, and BentoBox all being restaurant-specific platforms. These aren't just restaurants using third-party delivery apps. They're trying to own the customer relationship by running their own online ordering alongside DoorDash's infrastructure.

The pairing with Toast Online Ordering is particularly revealing. Toast is a leading restaurant point-of-sale system, and seeing it 38.7x more likely means these are often established restaurants with proper kitchen management systems already in place. They're not mom-and-pop operations running on Square. BentoBox appearing 48.2x more frequently reinforces this, since it's a premium website and marketing platform built specifically for restaurants that want to look professional and drive direct orders. The presence of SpotHopper, a social media and local marketing tool for restaurants, tells me these businesses are actively working to build their own brand presence rather than relying entirely on marketplace discovery.

What stands out is that these companies are marketing-led and brand-conscious. They're at a stage where they've realized marketplace fees are eating their margins, so they're investing in owned channels. The Optimizely pairing suggests they're sophisticated enough to run A/B tests on their ordering experience. They're likely established restaurants with multiple locations or strong local presence, generating enough volume to justify the investment in direct ordering infrastructure.